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Overview:
Understand the latest market trends and future growth opportunities for the Food and Drink Internet Retailing industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Food and Drink Internet Retailing industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Food and Drink Internet Retailing in Morocco report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Food and Drink Internet Retailing in Morocco?
- Which are the leading retailers in Food and Drink Internet Retailing in Morocco?
- How are products distributed in Food and Drink Internet Retailing in Morocco?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How significant are discounters and private label in Morocco?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Food and Drink E-Commerce in Morocco - Category analysis
KEY DATA FINDINGS
2020 IMPACT
Consumers shop online to stock up on essentials, while restaurants turn to delivery apps in growing numbers
Jumia Industries AG best positioned to exploit growth in food and drink e-commerce
Pandemic drives more grocery retail chains to launch their own apps
RECOVERY AND OPPORTUNITIES
Local consumers will become more comfortable shopping for food and drink online
Increased economies of scale will make delivery quicker and cheaper
On-demand delivery services will percolate down to smaller urban centres
CHANNEL DATA
Table 1 Food and Drink E-Commerce: Value 2015-2020
Table 2 Food and Drink E-Commerce: % Value Growth 2015-2020
Table 3 Food and Drink E-Commerce Forecasts: Value 2020-2025
Table 4 Food and Drink E-Commerce Forecasts: % Value Growth 2020-2025
Retailing in Morocco - Industry Overview
EXECUTIVE SUMMARY
COVID-19 impact on retailing
COVID-19 country impact
Alternatives to cash are growing in popularity
Social media is growing in importance for retailers
What next for retailing?
OPERATING ENVIRONMENT
Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type Before the COVID-19 Lockdown 2020
Summary 2 Standard Opening Hours by Channel Type During the COVID-19 Lockdown 2020
Summary 3 Standard Opening Hours by Channel Type After the COVID-19 Lockdown 2020
Physical retail landscape
Cash and carry
Table 5 Cash and Carry Sales: Value 2015-2020
Seasonality
Back to School
Eid al-Adha
Achoura
Payments and delivery
Emerging business models
MARKET DATA
Table 6 Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 7 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 8 Sales in Store-based Retailing by Channel: Value 2015-2020
Table 9 Sales in Store-based Retailing by Channel: % Value Growth 2015-2020
Table 10 Store-based Retailing Outlets by Channel: Units 2015-2020
Table 11 Store-based Retailing Outlets by Channel: % Unit Growth 2015-2020
Table 12 Sales in Non-Store Retailing by Channel: Value 2015-2020
Table 13 Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020
Table 14 Grocery Retailers: Value Sales, Outlets and Selling Space 2015-2020
Table 15 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 16 Sales in Grocery Retailers by Channel: Value 2015-2020
Table 17 Sales in Grocery Retailers by Channel: % Value Growth 2015-2020
Table 18 Grocery Retailers Outlets by Channel: Units 2015-2020
Table 19 Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020
Table 20 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2015-2020
Table 21 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 22 Sales in Non-Grocery Specialists by Channel: Value 2015-2020
Table 23 Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020
Table 24 Non-Grocery Specialists Outlets by Channel: Units 2015-2020
Table 25 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020
Table 26 Mixed Retailers: Value Sales, Outlets and Selling Space 2015-2020
Table 27 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 28 Sales in Mixed Retailers by Channel: Value 2015-2020
Table 29 Sales in Mixed Retailers by Channel: % Value Growth 2015-2020
Table 30 Mixed Retailers Outlets by Channel: Units 2015-2020
Table 31 Mixed Retailers Outlets by Channel: % Unit Growth 2015-2020
Table 32 Retailing GBO Company Shares: % Value 2016-2020
Table 33 Retailing GBN Brand Shares: % Value 2017-2020
Table 34 Store-based Retailing GBO Company Shares: % Value 2016-2020
Table 35 Store-based Retailing GBN Brand Shares: % Value 2017-2020
Table 36 Store-based Retailing LBN Brand Shares: Outlets 2017-2020
Table 37 Non-Store Retailing GBO Company Shares: % Value 2016-2020
Table 38 Non-Store Retailing GBN Brand Shares: % Value 2017-2020
Table 39 Grocery Retailers GBO Company Shares: % Value 2016-2020
Table 40 Grocery Retailers GBN Brand Shares: % Value 2017-2020
Table 41 Grocery Retailers LBN Brand Shares: Outlets 2017-2020
Table 42 Grocery Retailers LBN Brand Shares: Selling Space 2017-2020
Table 43 Non-Grocery Specialists GBO Company Shares: % Value 2016-2020
Table 44 Non-Grocery Specialists GBN Brand Shares: % Value 2017-2020
Table 45 Non-Grocery Specialists LBN Brand Shares: Outlets 2017-2020
Table 46 Non-Grocery Specialists LBN Brand Shares: Selling Space 2017-2020
Table 47 Mixed Retailers GBO Company Shares: % Value 2016-2020
Table 48 Mixed Retailers GBN Brand Shares: % Value 2017-2020
Table 49 Mixed Retailers LBN Brand Shares: Outlets 2017-2020
Table 50 Mixed Retailers LBN Brand Shares: Selling Space 2017-2020
Table 51 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2020-2025
Table 52 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2020-2025
Table 53 Forecast Sales in Store-based Retailing by Channel: Value 2020-2025
Table 54 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2020-2025
Table 55 Forecast Store-based Retailing Outlets by Channel: Units 2020-2025
Table 56 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2020-2025
Table 57 Forecast Sales in Non-Store Retailing by Channel: Value 2020-2025
Table 58 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2020-2025
Table 59 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 60 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 61 Forecast Sales in Grocery Retailers by Channel: Value 2020-2025
Table 62 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2020-2025
Table 63 Forecast Grocery Retailers Outlets by Channel: Units 2020-2025
Table 64 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2020-2025
Table 65 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 66 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 67 Forecast Sales in Non-Grocery Specialists by Channel: Value 2020-2025
Table 68 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2020-2025
Table 69 Forecast Non-Grocery Specialists Outlets by Channel: Units 2020-2025
Table 70 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2020-2025
Table 71 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 72 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 73 Forecast Sales in Mixed Retailers by Channel: Value 2020-2025
Table 74 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2020-2025
Table 75 Forecast Mixed Retailers Outlets by Channel: Units 2020-2025
Table 76 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2020-2025
DISCLAIMER
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
SOURCES
Summary 4 Research Sources