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Country Report

Food and Drink Internet Retailing in

Food and Drink E-Commerce in Singapore

Mar 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Food and drinks e-commerce grows despite consumer inertia

Food and drink e-commerce adoption remains relatively low compared to other product categories in 2019. Grocery shopping via physical stores in Singapore is generally very convenient, due to the high penetration of supermarkets, convenience stores and other grocery retailers around the island.

E-commerce marketplaces play an important role for food and drinks brands

Food and drinks e-commerce brands have increasingly established their presence in e-commerce by listing their products and running promotions on multiple e-commerce platforms. Several players, such as Nestlé, Tiger Beer, and Carlsberg, for example, have set up official stores on e-commerce marketplaces such as Lazada and Shopee.

COMPETITIVE LANDSCAPE

FairPrice continues to enjoy strong growth

FairPrice On, NTUC FairPrice’s online shopping platform, continues to see strong growth in 2019. FairPrice, the leader in the grocery space in Singapore, enjoys an extensive distribution network as well as strong brand equity among Singaporeans, which helps explain the popularity of its online platform.

RedMart integrated into Lazada platform in greater push into grocery e-commerce

RedMart, another leading food and drinks e-commerce player in Singapore, is integrated into the Lazada platform in March 2019. The company was acquired by Lazada in 2016, however it continued to operate from a separate platform before the integration in 2019.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Food and Drink Internet Retailing industry in Singapore with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Food and Drink Internet Retailing industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.

The Food and Drink Internet Retailing in Singapore market research report includes:

Analysis of key supply-side and demand trends
Detailed market shares for international and locally-based retailers
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

Who are the leading retailers in Singapore?
How quickly is Food and Drink Internet Retailing growing in Singapore?
What products are selling best over the internet?
Which internet sites are attracting the most sales?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our:

Retailing market research database.

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Food and Drink E-Commerce in Singapore - Category analysis

HEADLINES

PROSPECTS

Food and drinks e-commerce grows despite consumer inertia

E-commerce marketplaces play an important role for food and drinks brands

COMPETITIVE LANDSCAPE

FairPrice continues to enjoy strong growth

RedMart integrated into Lazada platform in greater push into grocery e-commerce

CHANNEL DATA

Table 1 Food and Drink E-Commerce: Value 2014-2019
Table 2 Food and Drink E-Commerce: % Value Growth 2014-2019
Table 3 Food and Drink E-Commerce Forecasts: Value 2019-2024
Table 4 Food and Drink E-Commerce Forecasts: % Value Growth 2019-2024

Retailing in Singapore - Industry Overview

EXECUTIVE SUMMARY

Singapore’s sluggish retail sales hit by poor economic outlook

Experiential shopping still highly sought after

Eco-consciousness picking up slowly in retail scene

E-commerce players pursuing omnichannel

Mobile e-commerce continues healthy growth in Singapore

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type 2018

Physical retail landscape

Cash and carry

Seasonality

Great Singapore Sale (GSS)
Christmas and New Year
Black Friday
Singles’ Day

Payments and delivery

Emerging business models

MARKET DATA

Table 5 Sales in Retailing by Store-based vs Non-Store: Value 2014-2019
Table 6 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2014-2019
Table 7 Sales in Store-based Retailing by Channel: Value 2014-2019
Table 8 Sales in Store-based Retailing by Channel: % Value Growth 2014-2019
Table 9 Store-based Retailing Outlets by Channel: Units 2014-2019
Table 10 Store-based Retailing Outlets by Channel: % Unit Growth 2014-2019
Table 11 Sales in Non-Store Retailing by Channel: Value 2014-2019
Table 12 Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
Table 13 Grocery Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 14 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 15 Sales in Grocery Retailers by Channel: Value 2014-2019
Table 16 Sales in Grocery Retailers by Channel: % Value Growth 2014-2019
Table 17 Grocery Retailers Outlets by Channel: Units 2014-2019
Table 18 Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 19 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2014-2019
Table 20 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 21 Sales in Non-Grocery Specialists by Channel: Value 2014-2019
Table 22 Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
Table 23 Non-Grocery Specialists Outlets by Channel: Units 2014-2019
Table 24 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019
Table 25 Mixed Retailers: Value Sales, Outlets and Selling Space 2014-2019
Table 26 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 27 Sales in Mixed Retailers by Channel: Value 2014-2019
Table 28 Sales in Mixed Retailers by Channel: % Value Growth 2014-2019
Table 29 Mixed Retailers Outlets by Channel: Units 2014-2019
Table 30 Mixed Retailers Outlets by Channel: % Unit Growth 2014-2019
Table 31 Retailing GBO Company Shares: % Value 2015-2019
Table 32 Retailing GBN Brand Shares: % Value 2016-2019
Table 33 Store-based Retailing GBO Company Shares: % Value 2015-2019
Table 34 Store-based Retailing GBN Brand Shares: % Value 2016-2019
Table 35 Store-based Retailing LBN Brand Shares: Outlets 2016-2019
Table 36 Non-Store Retailing GBO Company Shares: % Value 2015-2019
Table 37 Non-Store Retailing GBN Brand Shares: % Value 2016-2019
Table 38 Grocery Retailers GBO Company Shares: % Value 2015-2019
Table 39 Grocery Retailers GBN Brand Shares: % Value 2016-2019
Table 40 Grocery Retailers LBN Brand Shares: Outlets 2016-2019
Table 41 Grocery Retailers LBN Brand Shares: Selling Space 2016-2019
Table 42 Non-Grocery Specialists GBO Company Shares: % Value 2015-2019
Table 43 Non-Grocery Specialists GBN Brand Shares: % Value 2016-2019
Table 44 Non-Grocery Specialists LBN Brand Shares: Outlets 2016-2019
Table 45 Non-Grocery Specialists LBN Brand Shares: Selling Space 2016-2019
Table 46 Mixed Retailers GBO Company Shares: % Value 2015-2019
Table 47 Mixed Retailers GBN Brand Shares: % Value 2016-2019
Table 48 Mixed Retailers LBN Brand Shares: Outlets 2016-2019
Table 49 Mixed Retailers LBN Brand Shares: Selling Space 2016-2019
Table 50 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2019-2024
Table 51 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2019-2024
Table 52 Forecast Sales in Store-based Retailing by Channel: Value 2019-2024
Table 53 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2019-2024
Table 54 Forecast Store-based Retailing Outlets by Channel: Units 2019-2024
Table 55 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2019-2024
Table 56 Forecast Sales in Non-Store Retailing by Channel: Value 2019-2024
Table 57 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2019-2024
Table 58 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 59 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 60 Forecast Sales in Grocery Retailers by Channel: Value 2019-2024
Table 61 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2019-2024
Table 62 Forecast Grocery Retailers Outlets by Channel: Units 2019-2024
Table 63 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Table 64 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 65 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 66 Forecast Sales in Non-Grocery Specialists by Channel: Value 2019-2024
Table 67 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2019-2024
Table 68 Forecast Non-Grocery Specialists Outlets by Channel: Units 2019-2024
Table 69 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2019-2024
Table 70 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 71 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 72 Forecast Sales in Mixed Retailers by Channel: Value 2019-2024
Table 73 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2019-2024
Table 74 Forecast Mixed Retailers Outlets by Channel: Units 2019-2024
Table 75 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2019-2024

Megatrends

Country Report

Food and Drink E-Commerce in Singapore

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Food and drinks e-commerce grows despite consumer inertia

E-commerce marketplaces play an important role for food and drinks brands

COMPETITIVE LANDSCAPE

FairPrice continues to enjoy strong growth

RedMart integrated into Lazada platform in greater push into grocery e-commerce

Overview

Why buy this report?

Samples

Delivery

Overview

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Table of Contents

Food and Drink E-Commerce in Singapore - Category analysis

HEADLINES

PROSPECTS

Food and drinks e-commerce grows despite consumer inertia

E-commerce marketplaces play an important role for food and drinks brands

COMPETITIVE LANDSCAPE

FairPrice continues to enjoy strong growth

RedMart integrated into Lazada platform in greater push into grocery e-commerce

CHANNEL DATA

Retailing in Singapore - Industry Overview

EXECUTIVE SUMMARY

Singapore’s sluggish retail sales hit by poor economic outlook

Experiential shopping still highly sought after

Eco-consciousness picking up slowly in retail scene

E-commerce players pursuing omnichannel

Mobile e-commerce continues healthy growth in Singapore

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

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