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Country Report
Food and Drink Internet Retailing in
India
- Argentina
- Argentina
- Australia
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Food and Drink Internet Retailing in India
Mar 2019
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Executive Summary
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PROSPECTS
Digital lifestyles will lead to continued growth
Adopting a digital lifestyle has led to significant transformation in the lifestyles of individuals. Busy schedules, higher disposable incomes and the adoption of smartphones have made food and drink delivery services an increasingly popular choice in urban areas.
The entry of Amazon and Flipkart may stimulate growth
Food and drink internet retailing might only currently account for a small percentage of overall retail sales; however, the entry of Amazon and Flipkart could stimulate a much-needed increase in the competition, which will bring both opportunities and threats for the existing food and drink retailers in India. Amazon with Amazon Pantry and Flipkart with Flipkart Supermart finally launched online grocery businesses in 2018.
The expansion of food and drink internet retailing beyond first-tier cities
In 2018, food and drink internet retailing was mainly available in first-tier cities, due to consumers’ higher sophistication and purchasing power here than in secondary regions. Logistical challenges also restricted the growth of food and drink internet retailing at the end of the review period.
COMPETITIVE LANDSCAPE
BigBasket leads food and drink internet retailing in India
Supermarket Grocery Supplies revolutionised food and drink internet retailing in India with its flagship retail brand BigBasket.com.
Store-based retailers will compete by investing in their own online channels
Due to the growth of food and drink internet retailing, offline retailers have also started to invest in their own online arms. This was exemplified by Godrej’s Nature Basket, which first had an offline presence, and then an online presence.
An inventory-led model is more successful in this channel than hyperlocals
The inventory-led model is more successful within food and drink internet retailing than hyperlocals. Hyperlocal retailers do not have any inventory of their own; instead, they take the order and buy the products from other retailers, putting it into one package for delivery.
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Overview
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Overview
Discover the latest market trends and uncover sources of future market growth for the Food and Drink Internet Retailing industry in India with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Food and Drink Internet Retailing industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.
The Food and Drink Internet Retailing in India market research report includes:
- Analysis of key supply-side and demand trends
- Detailed market shares for international and locally-based retailers
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- Who are the leading retailers in India?
- How quickly is Food and Drink Internet Retailing growing in India?
- What products are selling best over the internet?
- Which internet sites are attracting the most sales?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our:
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
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Strategy Reports
Complete Catalogue
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- Food and Drink E-Commerce in Argentina | Apr 2020
- Food and Drink E-Commerce in Australia | Mar 2020
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