Europe is the world’s second largest food, beverage and tobacco producer and leading exporter globally. Western European producers are strongest in meat and dairy production, and are growing in importance in ready meals. Future output growth is expected to be subdued due to market maturity and growing competition globally. However, increasing trade with Asian countries and development of convenience foods will ensure growth for the region over 2017-2025.
Western Europe is the world’s second largest food, beverage and tobacco producer and is forecast to grow moderately over 2016-2025. Western European producers are strongest in high quality meat, dairy and bakery sectors with significant growth recorded in ready-meal production. However, changing consumption patterns and rising production in countries in Asia Pacific, like India and Indonesia, may hinder growth in WE food exports.
Declining consumption of animal products in Western Europe will be one of the biggest influences on slower region growth. An anticipated decline in German meat and dairy production will contribute to slowing Western Europe’s performance. However, positive development in Spanish meat, vegetable oil and animal feed will outweight this negative effect.
Changing consumer lifestyles are increasing demand for convenience foods globally, including in Western Europe. Producers in Ireland and Italy are benefiting from growing demand and are increasing production capacity. Coffee, tea, spices and ready meals are forecast to increase by a 1% CAGR to reach USD123 billion by 2025.
Traditional beer types are losing popularity among consumers, who are tending to prefer small batch, unique craft beers. Brewers in Germany and the UK are experiencing hardship and need to reinvent their portfolios.
Growing demand for meat and meat products in China, Japan and South Korea have helped Western Europe to develop new trade routes and ensure export stability.
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