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Country Report

Fortified/Functional Packaged Food in

Fortified/Functional Packaged Food in Poland

Feb 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Disruption to foodservice benefits retail sales

Foodservice outlets saw huge disruption during 2020, including being forced to shut during the lockdowns seen at the beginning and the end of the year. Even when open they faced strict regulations which limited their ability to function to capacity.

Manufacturers focus on supply and distribution as COVID-19 disrupts new product development

For a significant part of 2020 many Polish consumers were confined to work or study from home as the government looked to control the spread of COVID-19. This fundamental change in the typically busy and mobile lifestyles of Polish consumers, especially in urban areas, resulted in a change in consumer habits.

High cost of FF packaged food limits demand amongst the most vulnerable

The senior population in Poland, especially those in rural areas, are seen to have the least healthy diets in the country, with many lacking sufficient nutrition. With the outbreak of COVID-19 this has generated widespread concern, with the elderly also being the most at risk from the virus.

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Functional Food Sample Report Functional Food Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview: Discover the latest market trends and uncover sources of future market growth for the Fortified/Functional Packaged Food industry in Poland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

The Fortified/Functional Packaged Food in Poland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Passport market research database.

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Fortified/Functional Packaged Food in Poland - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Disruption to foodservice benefits retail sales

Manufacturers focus on supply and distribution as COVID-19 disrupts new product development

High cost of FF packaged food limits demand amongst the most vulnerable

RECOVERY AND OPPORTUNITIES

New players expected to enter the market as FF cereal bars looks towards a strong recovery

FF dairy set for stable growth

Economic concerns expected to benefit sales of staples

CATEGORY DATA

Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2015-2020
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2015-2020
Table 3 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2015-2020
Table 4 Key Functional Ingredients in Fortified/Functional Bread: % Value 2015-2020
Table 5 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2015-2020
Table 6 Key Functional Ingredients in Fortified/Functional Milk: % Value 2015-2020
Table 7 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2015-2020
Table 8 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2015-2020
Table 9 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2016-2020
Table 10 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2017-2020
Table 11 LBN Brand Shares of Fortified/Functional Bread: % Value 2017-2020
Table 12 Distribution of Fortified/Functional Packaged Food by Format: % Value 2015-2020
Table 13 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2020-2025
Table 14 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2020-2025

Health and Wellness in Poland - Industry Overview

COVID-19 impact on health and wellness

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for health and wellness?

MARKET DATA

Table 15 Sales of Health and Wellness by Type: Value 2015-2020
Table 16 Sales of Health and Wellness by Type: % Value Growth 2015-2020
Table 17 Sales of Health and Wellness by Category: Value 2015-2020
Table 18 Sales of Health and Wellness by Category: % Value Growth 2015-2020
Table 19 Sales of Health and Wellness by Prime Positioning: Value 2015-2020
Table 20 Sales of Health and Wellness by Prime Positioning: % Value Growth 2015-2020
Table 21 NBO Company Shares of Health and Wellness: % Value 2016-2020
Table 22 LBN Brand Shares of Health and Wellness: % Value 2017-2020
Table 23 Distribution of Health and Wellness by Format: % Value 2015-2020
Table 24 Distribution of Health and Wellness by Format and Category: % Value 2020
Table 25 Forecast Sales of Health and Wellness by Type: Value 2020-2025
Table 26 Forecast Sales of Health and Wellness by Type: % Value Growth 2020-2025
Table 27 Forecast Sales of Health and Wellness by Category: Value 2020-2025
Table 28 Forecast Sales of Health and Wellness by Category: % Value Growth 2020-2025
Table 29 Forecast Sales of Health and Wellness by Prime Positioning: Value 2020-2025
Table 30 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2020-2025

Megatrends

Country Report

Fortified/Functional Packaged Food in Poland

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Disruption to foodservice benefits retail sales

Manufacturers focus on supply and distribution as COVID-19 disrupts new product development

High cost of FF packaged food limits demand amongst the most vulnerable

Samples

Overview

Why buy this report?

Samples (FAQs about Samples):

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Table of Contents

Fortified/Functional Packaged Food in Poland - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Disruption to foodservice benefits retail sales

Manufacturers focus on supply and distribution as COVID-19 disrupts new product development

High cost of FF packaged food limits demand amongst the most vulnerable

RECOVERY AND OPPORTUNITIES

New players expected to enter the market as FF cereal bars looks towards a strong recovery

FF dairy set for stable growth

Economic concerns expected to benefit sales of staples

CATEGORY DATA

Health and Wellness in Poland - Industry Overview

COVID-19 impact on health and wellness

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for health and wellness?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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