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Country Report

Fortified/Functional Packaged Food in

Fortified/Functional Packaged Food in Switzerland

Mar 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Category experiences increased demand as consumers seek enriched products as protection from COVID-19

FF packaged food will post strong growth in 2020 as Swiss people consume these products as prevention against COVID-19. Products enriched with vitamins are known to be good for the immune system and thus attracted many fearful consumers.

FF cereal bars records strongest growth benefitting from the healthy snacking trend

FF cereal bars will record the greatest current value growth in 2020 as the category benefits from the healthy snacking trend. In the review period, several manufacturers encouraged this trend by introducing smaller packages for on-the-go consumption and/or smaller product formats.

New launches capitalise on consumers’ increased health awareness

As well as vitamin-enhanced products, consumers, particularly those interested in exercise, are increasingly seeking protein-enriched foods. As such, new product developments that are high in protein are being launched on a regular basis.

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Functional Food Sample Report Functional Food Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview: Discover the latest market trends and uncover sources of future market growth for the Fortified/Functional Packaged Food industry in Switzerland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

The Fortified/Functional Packaged Food in Switzerland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Passport market research database.

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Fortified/Functional Packaged Food in Switzerland - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Category experiences increased demand as consumers seek enriched products as protection from COVID-19

FF cereal bars records strongest growth benefitting from the healthy snacking trend

New launches capitalise on consumers’ increased health awareness

RECOVERY AND OPPORTUNITIES

Positive but relatively modest growth expected over the forecast period

Competitive landscape to remain stable with Migros on top

Innovations set to focus on superfoods such as cocoa nibs

CATEGORY DATA

Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2015-2020
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2015-2020
Table 3 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2015-2020
Table 4 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2015-2020
Table 5 Key Functional Ingredients in Fortified/Functional Milk: % Value 2015-2020
Table 6 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2015-2020
Table 7 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2016-2020
Table 8 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2017-2020
Table 9 Distribution of Fortified/Functional Packaged Food by Format: % Value 2015-2020
Table 10 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2020-2025
Table 11 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2020-2025

Health and Wellness in Switzerland - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on health and wellness

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for health and wellness?

MARKET DATA

Table 12 Sales of Health and Wellness by Type: Value 2015-2020
Table 13 Sales of Health and Wellness by Type: % Value Growth 2015-2020
Table 14 Sales of Health and Wellness by Category: Value 2015-2020
Table 15 Sales of Health and Wellness by Category: % Value Growth 2015-2020
Table 16 Sales of Health and Wellness by Prime Positioning: Value 2015-2020
Table 17 Sales of Health and Wellness by Prime Positioning: % Value Growth 2015-2020
Table 18 NBO Company Shares of Health and Wellness: % Value 2016-2020
Table 19 LBN Brand Shares of Health and Wellness: % Value 2017-2020
Table 20 Distribution of Health and Wellness by Format: % Value 2015-2020
Table 21 Distribution of Health and Wellness by Format and Category: % Value 2020
Table 22 Forecast Sales of Health and Wellness by Type: Value 2020-2025
Table 23 Forecast Sales of Health and Wellness by Type: % Value Growth 2020-2025
Table 24 Forecast Sales of Health and Wellness by Category: Value 2020-2025
Table 25 Forecast Sales of Health and Wellness by Category: % Value Growth 2020-2025
Table 26 Forecast Sales of Health and Wellness by Prime Positioning: Value 2020-2025
Table 27 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2020-2025

Megatrends

Country Report

Fortified/Functional Packaged Food in Switzerland

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Category experiences increased demand as consumers seek enriched products as protection from COVID-19

FF cereal bars records strongest growth benefitting from the healthy snacking trend

New launches capitalise on consumers’ increased health awareness

Samples

Overview

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Samples (FAQs about Samples):

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Table of Contents

Fortified/Functional Packaged Food in Switzerland - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Category experiences increased demand as consumers seek enriched products as protection from COVID-19

FF cereal bars records strongest growth benefitting from the healthy snacking trend

New launches capitalise on consumers’ increased health awareness

RECOVERY AND OPPORTUNITIES

Positive but relatively modest growth expected over the forecast period

Competitive landscape to remain stable with Migros on top

Innovations set to focus on superfoods such as cocoa nibs

CATEGORY DATA

Health and Wellness in Switzerland - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on health and wellness

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for health and wellness?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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