Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
There was a slight shift towards lower mass segments in mass fragrances due to growing price sensitivity in 2022. Mid-priced mass fragrances experienced a decline, while semi-selective fragrances (priced between EUR25-40) or high-priced mass…