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Country Report

Food Intolerance in

Free From in Peru

21 pages, Jun 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Lactose intolerance is becoming increasingly common each year

Each year, an increasing number of Peruvians acknowledge their intolerance to lactose and are beginning to consume free from lactose products. Peruvians are not used to visiting the doctor and commonly they prefer to consult pharmacists, delaying the right diagnosis of conditions such as lactose intolerance.

Economic deceleration does not negatively affect free from

In previous years, economic growth in Peru helped to develop free from, as household incomes increased. However, since 2014, there has been economic deceleration which has affected most packaged food categories, discouraging demand.

Distribution is mainly through modern channels

Free from packaged food is mainly distributed through modern retailers, since they are mainly demanded by mid- to high-income households due to the high unit price. Inside these stores, free from products are usually concentrated in the same area, making it easy for consumers to find them.

COMPETITIVE LANDSCAPE

Free from marginally more expensive than standard products

Except for dairy, free from packaged food tends to be marginally more expensive than standard versions. Manufacturers indicate that production costs are higher since they are presented in fewer quantities.

Dairy products lead free from products

Free from lactose dairy benefits from wide distribution and brand awareness. UHT milk, yoghurt and cheese, as well as evaporated milk are the most common ways to consume dairy in Peru.

New competitors are expected to enter over the forecast period

Free from is expected to continue growing at record rates, more so than regular packaged food, since the category remains underdeveloped. Over the forecast period, demand will increase, while a higher number of manufacturers will enter to offer more options that were not available at the end of the review period, such as free from gluten crackers, sweet biscuits or even baked goods; making these products attractive not only for adults but also for children.

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Food Intolerance Sample Report Food Intolerance Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview: Discover the latest market trends and uncover sources of future market growth for the Food Intolerance industry in Peru with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

The Food Intolerance in Peru market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Passport market research database.

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Free From in Peru - Category analysis

HEADLINES

PROSPECTS

Lactose intolerance is becoming increasingly common each year

Economic deceleration does not negatively affect free from

Distribution is mainly through modern channels

COMPETITIVE LANDSCAPE

Free from marginally more expensive than standard products

Dairy products lead free from products

New competitors are expected to enter over the forecast period

CATEGORY DATA

Table 1 Sales of Free From by Category: Value 2012-2017
Table 2 Sales of Free From by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Free From: % Value 2013-2017
Table 4 LBN Brand Shares of Free From: % Value 2014-2017
Table 5 Distribution of Free From by Format: % Value 2012-2017
Table 6 Forecast Sales of Free From by Category: Value 2017-2022
Table 7 Forecast Sales of Free From by Category: % Value Growth 2017-2022

Health and Wellness in Peru - Industry Overview

EXECUTIVE SUMMARY

Consumers, government and companies share common health concerns

Higher purchasing power encourages premiumisation

Product portfolios respond to the health and wellness trend

Modern grocery channel leads all HW categories bar NH beverages

Promising outlook for health and wellness in Peru

MARKET DATA

Table 8 Sales of Health and Wellness by Type: Value 2012-2017
Table 9 Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 10 Sales of Health and Wellness by Category: Value 2012-2017
Table 11 Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Table 14 NBO Company Shares of Health and Wellness: % Value 2013-2017
Table 15 LBN Brand Shares of Health and Wellness: % Value 2014-2017
Table 16 Distribution of Health and Wellness by Format: % Value 2012-2017
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2017
Table 18 Forecast Sales of Health and Wellness by Type: Value 2017-2022
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2017-2022
Table 20 Forecast Sales of Health and Wellness by Category: Value 2017-2022
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2017-2022
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2017-2022
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2017-2022

Megatrends

Country Report

Free From in Peru

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Lactose intolerance is becoming increasingly common each year

Economic deceleration does not negatively affect free from

Distribution is mainly through modern channels

COMPETITIVE LANDSCAPE

Free from marginally more expensive than standard products

Dairy products lead free from products

New competitors are expected to enter over the forecast period

Samples

Overview

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Samples (FAQs about Samples):

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Table of Contents

Free From in Peru - Category analysis

HEADLINES

PROSPECTS

Lactose intolerance is becoming increasingly common each year

Economic deceleration does not negatively affect free from

Distribution is mainly through modern channels

COMPETITIVE LANDSCAPE

Free from marginally more expensive than standard products

Dairy products lead free from products

New competitors are expected to enter over the forecast period

CATEGORY DATA

Health and Wellness in Peru - Industry Overview

EXECUTIVE SUMMARY

Consumers, government and companies share common health concerns

Higher purchasing power encourages premiumisation

Product portfolios respond to the health and wellness trend

Modern grocery channel leads all HW categories bar NH beverages

Promising outlook for health and wellness in Peru

MARKET DATA

DEFINITIONS

SOURCES

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