Executive Summary

Apr 2019
PROSPECTS
Free from products gain popularity among health-conscious consumers

While people with specific food allergies remained the main consumers of free from products in 2018, the category continued to gain popularity among those that do not have food allergies but simply consider free from products healthier than standard alternatives. For instance, while free from gluten products are a necessity for people with coeliac disease, the gluten-free diet fad also led consumers who do not suffer from this condition to embrace such products in recent years.

Free from dairy milk registers highest growth rate

Obesity and cholesterol levels are rising among United Arab Emirates consumers and thus there are concerns about health issues. People looked increasingly at healthier alternatives in general within dairy and beverages.

Grocery retailers expand free from packaged food assortments

In response to rising demand among consumers, major hypermarket and supermarket chains in the United Arab Emirates expanded their free from packaged food assortments towards the end of the review period. For instance, Carrefour increased its offer of free from products as part of the launch of its Healthy Kitchen concept.

COMPETITIVE LANDSCAPE
International brands comprise free from brands

Most brands present in free from packaged food in 2018 were from international companies. This was partly because expatriates living in the United Arab Emirates tend to remain loyal to brands from their home countries.

Ace Canning Corp remains the leading player

Ace Canning Corp Sdn Bhd remained the overall leader in the free from category in retail value terms in 2018. This company distributes the soy milk brand Soyfresh and the other dairy milk alternatives brand Ecomil, which appeals to both lactose-intolerant consumers and those who are not but consider such products to be healthier than cow’s milk.

Emirates Snack Foods gain share

Emirates Snack Foods LLC, the distributor for Alpro, gained retail value share in 2018 thanks to the growth of the Alpro brand. Danone Groupe, the GBO for Alpro, acknowledged that the Middle East and Africa is one of the fastest-growing regions and is thus investing in this region.

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Overview: Discover the latest market trends and uncover sources of future market growth for the Food Intolerance industry in United Arab Emirates with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

The Food Intolerance in United Arab Emirates market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Production, imports by origin, exports by destination
  • Robust and transparent market research methodology, conducted in-country

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Passport market research database.

Free From in the United Arab Emirates - Category analysis

HEADLINES

PROSPECTS

Free from products gain popularity among health-conscious consumers
Free from dairy milk registers highest growth rate
Grocery retailers expand free from packaged food assortments

COMPETITIVE LANDSCAPE

International brands comprise free from brands
Ace Canning Corp remains the leading player
Emirates Snack Foods gain share

CATEGORY DATA

Table 1 Sales of Free From by Category: Value 2013-2018
Table 2 Sales of Free From by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Free From: % Value 2014-2018
Table 4 LBN Brand Shares of Free From: % Value 2015-2018
Table 5 Distribution of Free From by Format: % Value 2013-2018
Table 6 Forecast Sales of Free From by Category: Value 2018-2023
Table 7 Forecast Sales of Free From by Category: % Value Growth 2018-2023

Health and Wellness in the United Arab Emirates - Industry Overview

EXECUTIVE SUMMARY

Nascent market with significant growth potential
Government responds to alarming obesity rate
Competitive environment remains highly fragmented
Consumers appreciate the wider availability of HW products via modern grocery retailers
Positive progress expected for the health and wellness market

MARKET DATA

Table 8 Sales of Health and Wellness by Type: Value 2013-2018
Table 9 Sales of Health and Wellness by Type: % Value Growth 2013-2018
Table 10 Sales of Health and Wellness by Category: Value 2013-2018
Table 11 Sales of Health and Wellness by Category: % Value Growth 2013-2018
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2013-2018
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2013-2018
Table 14 NBO Company Shares of Health and Wellness: % Value 2014-2018
Table 15 LBN Brand Shares of Health and Wellness: % Value 2015-2018
Table 16 Distribution of Health and Wellness by Format: % Value 2013-2018
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2018
Table 18 Forecast Sales of Health and Wellness by Type: Value 2018-2023
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2018-2023
Table 20 Forecast Sales of Health and Wellness by Category: Value 2018-2023
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2018-2023
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2018-2023
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources