The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreMar 2017
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In 2017 and beyond, the global economy faces several key challenges: volatility brought about by Brexit and the election of Donald Trump in the USA; the threat of stagnation in advanced economies and ongoing fears of a Chinese hard landing. On the other hand, there are also growth hotspots, especially amongst emerging markets, which provide opportunities, and because of the level of uncertainty facing the economy, many of the risks also have potential upside scenarios.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
2016 marked the lowest year of economic growth since the financial crisis driven by weak performances in many major emerging and developed economies.
Global growth will pick up in 2017 to reach 3.4%, and it will continue to strengthen slightly in the medium-term. However, it will still remain significantly below pre-financial crisis levels.
2017 shows a mixed performance for major advanced economies with the Trump presidency and Brexit weighing on the outlook in the medium-term.
In the medium-term, all emerging regions will strengthen – with the exception of emerging Asia. Its growth will decelerate slightly – because of the continuing slowdown in China. Nevertheless, emerging Asia will remain the world’s fastest-growing region.
Key risks to the global economy include: the Trump presidency, Brexit, advanced economy stagnation, weak global trade and the threat of a Chinese hard landing.
Key opportunities include: the stabilisation of commodity prices, the chance of a Trump fiscal boom, India’s strong performance and the possibility that China will surprise on the upside.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.