Global Women’s Body Confidence and Self-Image, and the Market Impact

Introduction

Scope

Key findings

What is driving the obsession with self-image?

The age blurring effect

Female empowerment

Body Confidence Issues

The global image crisis

Cultural attitudes towards beauty standards

Eating disorders on the rise

…Yet women are becoming more overweight

The dangers of body-shaming

The role of the media

Challenging beauty norms

The celebrity backlash

Dove’s “Campaign for Real Beauty”

The Selfie Culture

The rise of social media

Motives for posting selfies

The pros and cons of the selfie movement

Cultivating a personal brand

Young Chinese seek self-expression

Beautifying apps: A Western perspective?

The New Influencers

The growing power of the YouTube guru

Vloggers benefit from their authenticity

Leading online influencers in February 2017

Consumer Habits and Market Impact

Beauty regimes and opportunities

What do women look for in clothing and footwear?

Key trends in apparel

Make-up use

Key trends in colour cosmetics

Key trends in skin and hair care

The Botox movement

Cosmetic procedures appealing to ever younger consumers

The quest for weight loss

Key trends in weight management

Outlook and Recommendations

Social media will continue to drive change in attitudes to self-image

Consumers and influencers will become more empowered

Winning strategies

Methodology and Sources

Euromonitor International d ata sources for charts

…. Cont /Data sources for charts

Methodologies

---