Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
Hair care registered only modest growth in constant value terms in 2022, continuing the trend of the previous year. The category is highly mature, particularly in the case of shampoos and conditioners and treatments, which are considered necessities…