Health and Wellness in Peru
Health and wellness in 2021: The big picture
What next for health and wellness?
Table 1 Sales of Health and Wellness by Type: Value 2016-2021
Table 2 Sales of Health and Wellness by Type: % Value Growth 2016-2021
Table 3 Sales of Health and Wellness by Category: Value 2016-2021
Table 4 Sales of Health and Wellness by Category: % Value Growth 2016-2021
Table 5 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
Table 7 NBO Company Shares of Health and Wellness: % Value 2017-2021
Table 8 LBN Brand Shares of Health and Wellness: % Value 2018-2021
Table 9 Distribution of Health and Wellness by Format: % Value 2016-2021
Table 10 Distribution of Health and Wellness by Format and Category: % Value 2021
Table 11 Forecast Sales of Health and Wellness by Type: Value 2021-2026
Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
Table 13 Forecast Sales of Health and Wellness by Category: Value 2021-2026
Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026
Summary 1 Research Sources
Better For You Beverages in Peru
Caffeine is not for everyone
BFY reduced sugar beverages see further decline in 2021
Bottled water hit hard by consumers switching to boiled water
Wider range of reduced caffeine products as consumers seek healthy and stress-relieving beverages
Indulgence is not just about sugar
Less harmful energy beverages: a development opportunity
Table 17 Sales of BFY Beverages by Category: Value 2016-2021
Table 18 Sales of BFY Beverages by Category: % Value Growth 2016-2021
Table 19 NBO Company Shares of BFY Beverages: % Value 2017-2021
Table 20 LBN Brand Shares of BFY Beverages: % Value 2018-2021
Table 21 Distribution of BFY Beverages by Format: % Value 2016-2021
Table 22 Forecast Sales of BFY Beverages by Category: Value 2021-2026
Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2021-2026
Better For You Packaged Food in Peru
Recovery in 2021 with the regularisation of production and distribution
Gloria SA maintains its lead due to its wide distribution network
Lack of innovation limits category development
Unit price is the main threat to future growth
Private label not relevant in ‘premium’ BFY
Confectionery consumption is expected to rise
Table 24 Sales of BFY Packaged Food by Category: Value 2016-2021
Table 25 Sales of BFY Packaged Food by Category: % Value Growth 2016-2021
Table 26 NBO Company Shares of BFY Packaged Food: % Value 2017-2021
Table 27 LBN Brand Shares of BFY Packaged Food: % Value 2018-2021
Table 28 Distribution of BFY Packaged Food by Format: % Value 2016-2021
Table 29 Forecast Sales of BFY Packaged Food by Category: Value 2021-2026
Table 30 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2021-2026
Fortified/Functional Beverages in Peru
FF hot drinks benefits from pandemic and home schooling
Rising interest in hot drinks with specific benefits and local ingredients
Ajeper SA retains its lead in fortified/functional beverages in 2021
Innovation and portfolio expansion in teas
Functional soft drinks’ growth with correct communication
Natural and nutritious substitutes
Table 31 Sales of Fortified/Functional Beverages by Category: Value 2016-2021
Table 32 Sales of Fortified/Functional Beverages by Category: % Value Growth 2016-2021
Table 33 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2016-2021
Table 34 NBO Company Shares of Fortified/Functional Beverages: % Value 2017-2021
Table 35 LBN Brand Shares of Fortified/Functional Beverages: % Value 2018-2021
Table 36 Distribution of Fortified/Functional Beverages by Format: % Value 2016-2021
Table 37 Forecast Sales of Fortified/Functional Beverages by Category: Value 2021-2026
Table 38 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2021-2026
Fortified/Functional Packaged Food in Peru
Consumers are already familiar with FF products
Alicorp SAA leads thanks to its wide product portfolio
FF products are mainly positioned for children
New product launches are expected over the forecast period
Competitive environment not expected to change
Purchasing power recovery will drive growth
Table 39 Sales of Fortified/Functional Packaged Food by Category: Value 2016-2021
Table 40 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2016-2021
Table 41 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2016-2021
Table 42 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2016-2021
Table 43 Key Functional Ingredients in Fortified/Functional Milk: % Value 2016-2021
Table 44 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2016-2021
Table 45 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2017-2021
Table 46 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2018-2021
Table 47 Distribution of Fortified/Functional Packaged Food by Format: % Value 2016-2021
Table 48 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2021-2026
Table 49 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2021-2026
Free From in Peru
Free from lactose dominates the category in 2021
Decline in volume size with growth of alternative milk
Distribution is mainly through modern channels, impacting increased product penetration
New brands and products expected to enter the market
Growing awareness will fuel future demand
Free from gluten pasta and rice are expected to have good performance
Table 50 Sales of Free From by Category: Value 2016-2021
Table 51 Sales of Free From by Category: % Value Growth 2016-2021
Table 52 NBO Company Shares of Free From: % Value 2017-2021
Table 53 LBN Brand Shares of Free From: % Value 2018-2021
Table 54 Distribution of Free From by Format: % Value 2016-2021
Table 55 Forecast Sales of Free From by Category: Value 2021-2026
Table 56 Forecast Sales of Free From by Category: % Value Growth 2021-2026
Naturally Healthy Beverages in Peru
“Back to basics” in a time of economic crisis and price-sensitivity
NH teas benefit from their immune system support and price
Nestlé maintains its lead in 2021
Future growth with consumers focusing on their health and wellbeing
Challenge in generating value and differentiation
Possible development of NH tea with more accessible prices
Table 57 Sales of NH Beverages by Category: Value 2016-2021
Table 58 Sales of NH Beverages by Category: % Value Growth 2016-2021
Table 59 NBO Company Shares of NH Beverages: % Value 2017-2021
Table 60 LBN Brand Shares of NH Beverages: % Value 2018-2021
Table 61 Distribution of NH Beverages by Format: % Value 2016-2021
Table 62 Forecast Sales of NH Beverages by Category: Value 2021-2026
Table 63 Forecast Sales of NH Beverages by Category: % Value Growth 2021-2026
Naturally Healthy Packaged Food in Peru
New NH products entering the market in 2021
Strong competition from fresh food
Competitive landscape remains highly fragmented
Increasing awareness set to drive growth
Innovation is expected, expanding the consumer base
Peruvian government has tightened control measures
Table 64 Sales of NH Packaged Food by Category: Value 2016-2021
Table 65 Sales of NH Packaged Food by Category: % Value Growth 2016-2021
Table 66 NBO Company Shares of NH Packaged Food: % Value 2017-2021
Table 67 LBN Brand Shares of NH Packaged Food: % Value 2018-2021
Table 68 Distribution of NH Packaged Food by Format: % Value 2016-2021
Table 69 Forecast Sales of NH Packaged Food by Category: Value 2021-2026
Table 70 Forecast Sales of NH Packaged Food by Category: % Value Growth 2021-2026
Organic Beverages in Peru
No market for organic beverages in Peru in 2021 and none likely over the forecast period
Organic Packaged Food in Peru
Lack of knowledge limits organic food penetration
Local manufacturers focus on exports
Organic food remains a niche
Greater demand is expected, but market will remain small
Supply of organic products set to increase
New HW retailers will help organic products’ development
Table 71 Sales of Organic Packaged Food by Category: Value 2016-2021
Table 72 Sales of Organic Packaged Food by Category: % Value Growth 2016-2021
Table 73 NBO Company Shares of Organic Packaged Food: % Value 2017-2021
Table 74 LBN Brand Shares of Organic Packaged Food: % Value 2018-2021
Table 75 Distribution of Organic Packaged Food by Format: % Value 2016-2021
Table 76 Forecast Sales of Organic Packaged Food by Category: Value 2021-2026
Table 77 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2021-2026