Sales of home insecticides recorded strong volume growth in 2020, but this was more down to the weather than the pandemic. The weather in 2020 was conducive to the breeding of high levels of insects, which drove the demand for home insecticides.
The popularity of plug-in insecticides, in both liquid or solid form, is growing. There are now options of devices that can work with both solid and liquid refills.
Home insecticides is the only home care category in Russia that is clearly led by local manufacturers. Players such as Upeco and Arnest have a strong presence in the category, leaving little space for the large global players, although SC Johnson continues to rank second.
It can be difficult to predict the sales performance of home insecticides, as this depends on a number of factors, with the weather one of the main ones. However, with the climate becoming more favourable for the spread of insects, it is anticipated that home insecticides has a more positive than negative base for development over the forecast period.
Home insecticides in Russia is very competitive and also relatively saturated. It will continue to be led by products from the economy and medium price segments, with no significant new entrants expected over the forecast period.
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Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Russia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Russia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.See All of Our Definitions
This report originates from Passport, our Home Insecticides research and analysis database.
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