Home shopping

Market research on the home shopping industry. Reports containing standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.

Country Report

Country Report

Homeshopping in Finland

Jan 2019

In the review period, homeshopping was the second worst performing retail channel in Finland, trailing only the troubled department stores channel, due to suffering from an identity crisis and a major bankruptcy. In the forecast period, homeshopping ...

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Country Report

Country Report

Homeshopping in the United Kingdom

Jan 2019

The main reason for the decline in home shopping is the fact that many home shopping retailers are seeing a shift in where consumer orders take place – most players’ sales are in fact now via internet retailing. For example, taking one of the key ...

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Country Report

Country Report

Homeshopping in Italy

Jan 2019

The penetration of internet retailing remains low in Italy compared to other Western European countries, given that some areas of the country lack a high-speed connection. While for non-grocery shopping, consumers are becoming increasingly acquainted...

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Country Report

Country Report

Homeshopping in Vietnam

Jan 2019

Homeshopping’s value growth rate slowed down significantly in 2018 and will continue to do so over the forecast period. This is because homeshopping faces rising competition from other channels such as internet retailing. The target consumers, mainly...

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Country Report

Country Report

Homeshopping in Norway

Jan 2019

Unsurprisingly, the growth of internet retailing in Norway is heavily impacting homeshopping, which is increasingly being seen as an outdated concept. At root level, the two concepts are relatively similar. However, internet retailing is easier, ...

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Country Report

Country Report

Homeshopping in Singapore

Jan 2019

The reason why homeshopping, though outdated, still registered a slight increase in sales in 2018 is because of Singapore’s ageing population. Senior citizens in Singapore, who tend to watch a lot of television in their spare time, form the bulk of ...

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Country Report

Country Report

Homeshopping in Indonesia

Jan 2019

Homeshopping showed healthy growth during the review period. The size of the channel in Indonesia is still currently very small, which partly explains the high growth, because increasing from a small base leads to strong growth. Another factor which ...

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Country Report

Country Report

Homeshopping in Hong Kong, China

Jan 2019

Over the forecast period, homeshopping in Hong Kong is projected to continue declining. This performance is due primarily to low consumer awareness. Many consumers in Hong Kong are not familiar with this channel and prefer to shop at physical stores....

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Country Report

Country Report

Homeshopping in China

Jan 2019

Value sales through homeshopping continued to decline in 2018, and the channel is predicted to sustain this trend throughout the forecast period. On the one hand, the widely spread internet TV is gradually shifting Chinese consumers’ watching habits ...

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Country Report

Country Report

Homeshopping in Argentina

Jan 2019

Homeshopping is a channel that is beginning to disappear in Argentina as the internet retailing channel grows. Fewer people are opting for this channel because it is much easier for consumers to buy online, and as a result, companies are not ...

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Country Report

Country Report

Homeshopping in Turkey

Jan 2019

In 2018, soft drinks, especially 19-litre demijohns of water, continued to dominate value sales of homeshopping. Increasing awareness about the health risks of counterfeit and artisanal water products meant that a rising number of consumers preferred...

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Country Report

Country Report

Homeshopping in the Philippines

Jan 2019

Homeshopping posted fairly modest growth in 2018 when compared to other retail channels. Homeshopping is, however, expected to continue to record positive growth as operators adapt their business models to keep up with changing consumer behaviour. ...

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Country Report

Country Report

Homeshopping in Malaysia

Dec 2018

Homeshopping remained in its infancy in Malaysia in 2018. As local consumers are shifting away from bricks-and-mortar stores located in shopping centres, a higher number of Malaysian households are discovering the comfort of their own homes and the ...

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Country Report

Country Report

Homeshopping in Switzerland

Dec 2018

In 2018, an increasing number of local consumers continued to shift from homeshopping to internet retailing. The continued launch of websites by homeshopping retailers is testimony to the shift from homeshopping towards internet retailing in ...

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Country Report

Country Report

Homeshopping in Ireland

Dec 2018

Homeshopping is expected to continue to struggle over the forecast period, with the area finding it difficult to compete for sales with other more popular retail channels. Internet retailing in particular has resulted in many home shopping retailers ...

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Country Report

Country Report

Homeshopping in Belgium

Dec 2018

In 2018, homeshopping was another channel which continued to be adversely impacted by internet retailing as Belgian consumers became more confident shopping online. In view of this, homeshopping companies, especially in categories such as apparel and...

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Strategy Briefing

Strategy Briefing

Pricing Pressures and Realities in the US: Impact of Discounters

Jun 2018

Growth in the US retail tissue and hygiene market has slowed down, as it is fairly saturated and highly competitive. The expansion of discounters in the market, along with the increasing share of private label and sales through e-commerce, have had a...

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Strategy Briefing

Strategy Briefing

Grocery Retailing in Latin America

Jun 2018

Most of the major economies in Latin America have faced significant economic and political challenges that have affected consumer spending across product categories, including purchases at grocery retailers. Economic crises in Brazil, Argentina and ...

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Strategy Briefing

Strategy Briefing

Best Practices for Omnichannel Retailing

Jun 2018

The global retail landscape is changing rapidly with the rise of omnichannel retailing. This report looks at the platforms on which retailers need to provide a seamless retailing experience. It highlights best practices and case studies from around ...

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Country Report

Country Report

Homeshopping in New Zealand

Apr 2018

Providers of TV shopping responded well to the challenges of digitisation and developed into modern multichannel providers. The internet became an increasingly important sales channel. In order to remain connected with customers, online homeshopping ...

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