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State Level Report
Hot Drinks in the US: Regional Insights
38 pages, Apr 2013
US$1,200Added to Cart
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Regional and state-level consumption patterns within the US hot drinks market are shaped by a range of factors. Some of these, like climate and income, have rather straightforward and predictable effects on consumer demand. However, there are also a range of unique regional tastes and preferences that transcend traditional measures and help drive regional variation. This report explores all of these factors and how they work together to create diversity within the US hot drinks market.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
About US Regional Overviews.
The US state level system offers 90,000+ additional data points* providing data and analysis of the retailing, hot drinks, soft drinks, beauty and personal care, packaged food and alcoholic drinks industries.
Cross-state category and channel definitions mean the reports allow you to assess market size, shares and geographic variations to identify potential growth trends at both US region and state level.
Coverage:
Four regions: Midwest, Northeast, South and West.
Nine sub-regions: East North Central, East South Central, Middle Atlantic, Mountain, New England, Pacific, South Atlantic, West North Central and West South Central.
Twenty two states: Alabama, Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Louisiana, Massachusetts, Michigan, Minnesota, Missouri, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Tennessee, Texas, Virginia and Washington.
*Over the country level system.
**Coverage encompasses 80% of the US population.
Want to find out more about this report?
Request more informationTable of Contents
Introduction
Scope
Regional hot drinks markets
State hot drinks markets
introduction
Diverse regional markets
Hot drinks by US region: Key findings
The Climate Effect
Hot d rinks and h ot weather
Brewed over ice
Contrasting Coasts
The Northeast: Back to the basics
Dunkin’ Donuts: A northeastern staple
The West: Quality over quantity
Starbucks: T he tradition of the W est
2013 in focus: Dunkin’ looks West
2013 in focus: Starbucks moves into tea
Conclusion: Worlds apart
Sweet Tea: A Southern Tradition
Tea in the US: Iced please
Home-brewed tradition
A drink for all occasions
Built for success in the South
Sweet tea and the obesity crisis
Sweet tea vs soft d rinks
Marketing tea in the South
2013 in focus: The RTD explosion
2013 in focus: Are pods the next frontier?
Conclusion: Implications of sweet tea in the South
The Single-Serve Revolution
Pods: Rising Stars
Pods: Build for success in the Northeast
2013 in focus: Premium Pods
Conclusion
Regional hot drink profiles
Drivers of regional hot drinks d emand
Definitions
Report definitions (1)
R eport definitions (2)
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.