As households continue to change in terms of physical characteristics and the behaviour of their inhabitants, appliances will be a vital part of this evolution. This report will illustrate key trends in appliances by 2030, highlighting the growth markets and the primary drivers behind global uptake of goods like washing machines, TVs and microwaves.
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Scandinavian countries will be the dominant markets by dishwasher penetration, making up three of the top five markets by penetration.
A major focus on infrastructural development by emerging markets is enhancing household connectivity to facilities like electricity and water in these countries.
Premiumisation, the bridge brands have created between the desirability of the luxury world and the function and necessity of the mass market, is encouraging homes to spend more money on household goods like appliances.