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Strategy Briefing

How Can Mexico Boost Consumer Demand?

7 pages, Sep 2017

US$570

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About This Report

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Although Mexico’s middle class has been expanding, its share in total consumption has not risen and is set to remain static through to 2030. Mexico could increase middle class purchasing power by addressing the key challenges that have kept the country’s income gap wide. In the face of more challenging external conditions, boosting middle class consumption is a smart move as it increases overall domestic demand, helps make the highly-open Mexican economy more resilient, and reignites growth.

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Overview

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HOW CAN MEXICO BOOST CONSUMER DEMAND?

Although Mexico has rolled out many important policies that have supported middle class expansion, more can still be done, especially by addressing the key challenges that have kept Mexico’s income gap wide, in order to boost middle class earning capacity and thereby empower them as the driver of domestic demand.

Robust demand growth depends on narrowing the income gap

Invest in education. Some 45% of the Mexican population aged 15+ had a secondary education in 2016, compared to 65.0% in China. Education can increase social mobility, boost productivity and innovation, which helps move the economy up the value chain and generate better-paid jobs for the middle class.

Boost female labour force participation

Adequate childcare and gender equality in the workplace can help raise the female labour force participation, which is still very low in Mexico. Greater female participation in the labour force will boost incomes for middle class households as most have two income earners.

Enhance access to technology

Mexico still lags behind some of its emerging economy peers in terms of internet use, but the gap is narrowing as Mexican shoppers increasingly embrace e-commerce. Greater access to technology can help to improve the business environment, which will encourage investment, generate jobs and boost consumer income and spending.

Further reduce barriers to foreign direct investment (FDI)

Mexico has taken on substantial reforms to open up some industries to FDI but more needs to be done to further reduce barriers to FDI and improve the business environment. Higher FDI intensity will facilitate technology and knowledge transfers, improve Mexico’s position in the global value chain and support the growth of the formal economy.

Euromonitor International

Euromonitor International

Megatrends

Strategy Briefing

How Can Mexico Boost Consumer Demand?

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

Robust demand growth depends on narrowing the income gap

Boost female labour force participation

Enhance access to technology

Further reduce barriers to foreign direct investment (FDI)

Want to find out more about this report?

Table of Contents

How can Mexico boost consumer demand?

Why boosting consumer demand makes sense?

Middle class is expanding despite persistent inequality

But share of middle class in total consumption remains static

Changing consumption pattern of middle class households

Amazon: Targeting the connected, urban middle class consumer

Robust demand growth depends on narrowing the income gap

Why buy this report?

Want to find out more about this report?

Recently Viewed

Recently Viewed

Megatrends

Strategy Briefing

How Can Mexico Boost Consumer Demand?

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

Robust demand growth depends on narrowing the income gap

Boost female labour force participation

Enhance access to technology

Further reduce barriers to foreign direct investment (FDI)

Want to find out more about this report?

Table of Contents

How can Mexico boost consumer demand?

Why boosting consumer demand makes sense?

Middle class is expanding despite persistent inequality

But share of middle class in total consumption remains static

Changing consumption pattern of middle class households

Amazon: Targeting the connected, urban middle class consumer

Robust demand growth depends on narrowing the income gap

Why buy this report?

Want to find out more about this report?

Recently Viewed

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