Historically, the consumption of ice cream in Bolivia was on a trajectory, driven by an increase in the average income in the country in the last decade. However, as of 2019, this growth slowed down due to social conflicts which made it difficult to distribute the product, due to marches and protests triggered by claims of electoral fraud.
In 2021, distribution capacity and infrastructure are key to the success of ice cream distributors. Such is the case of the leading players, Cía de Alimentos Ltda - Delizia and Pil Andina SA (both with their namesake brands).
Cía de Alimentos Ltda – Delizia maintains its strong lead in ice cream and frozen desserts, with only two other players holding double-digit shares. Namely, Pil Andina SA in second place (with its Pil brand) and Industrias Alimenticias Cabrera Ltda in third place (with its Cabrera brand).
Ice cream and frozen desserts is expected to see stronger growth from 2021-2022 and recover to (close to) pre-pandemic levels. This recovery will be in line with a return to pre-pandemic lifestyles, with more freedom of movement leading to stronger impulse purchase and on-the-go sales opportunities.
It is expected that industrialised ice cream in Bolivia will remain concentrated within the leading local brands, Cía de Alimentos Ltda - Delizia, Pil Andina SA of the Gloria SA group and, in the eastern region of the country, Industrias Alimenticias Cabrera Ltda. As a result of this ongoing trend, it is expected that lower volume brands will tend to lose shares.
In the coming years, it is expected that upper-to-middle-class consumers will continue to seek new experiences in innovative flavours, better quality products, and improved packaging. It is also expected that players in high-end ice cream will experiment with functional variants, such as “protein shake” style ice cream, thus catering for the growing health and wellness trend.
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Understand the latest market trends and future growth opportunities for the Ice Cream and Frozen Desserts industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This is the aggregation of all sales of ice cream and frozen dessertsSee All of Our Definitions
This report originates from Passport, our Ice Cream and Frozen Desserts research and analysis database.
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