Ice Cream and Frozen Desserts in Bulgaria

Ice Cream and Frozen Desserts in Bulgaria - Company Profiles

Billa Bulgaria EOOD in Packaged Food (Bulgaria)

STRATEGIC DIRECTION

KEY FACTS

INTERNET STRATEGY

PRIVATE LABEL

COMPETITIVE POSITIONING

Mondelez Bulgaria AD in Packaged Food (Bulgaria)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Summary 1 Billa Bulgaria EOOD: Key Facts
Summary 2 Billa Bulgaria EOOD: Operational Indicators 2015-2017
Summary 3 Billa Bulgaria EOOD: Private Label Portfolio
Summary 4 Billa Bulgaria EOOD: Competitive Position 2017
Summary 5 Mondelez Bulgaria AD: Key Facts
Summary 6 Mondelez Bulgaria AD: Competitive Position 2017

Packaged Food in Bulgaria - Industry Overview

EXECUTIVE SUMMARY

Consumer expectations in terms of packaged food quality continue to rise

Retailers add higher quality options to their private label portfolios

Leading modern grocery retailers expand following bankruptcy of competitors

Packaged food quality standards improve as modern grocery retailers gain ground

Retailers will continue to expand private label packaged food lines

KEY TRENDS AND DEVELOPMENTS

Drugstores/parapharmacies emerges as a new distribution channel in packaged food

Outlook

Modern grocery retailers increase advertising budgets

Outlook

Leading retailers develop private label organic packaged food lines

Outlook

Leading retailers invest in corporate social responsibility initiatives

Outlook

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2012-2017
Table 6 Sales of Packaged Food by Category: Value 2012-2017
Table 7 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 8 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 10 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 11 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 12 Penetration of Private Label by Category: % Value 2012-2017
Table 13 Distribution of Packaged Food by Format: % Value 2012-2017
Table 14 Distribution of Packaged Food by Format and Category: % Value 2017
Table 15 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 16 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022

SOURCES

Summary 7 Research Sources

---