Ice Cream and Frozen Desserts in Greece

July 2021
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Ice Cream and Frozen Desserts industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Ice Cream and Frozen Desserts industry in Greece, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Ice Cream and Frozen Desserts in Greece report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Ice Cream and Frozen Desserts in Greece?
  • Which are the leading brands in Ice Cream and Frozen Desserts in Greece?
  • How are products distributed in Ice Cream and Frozen Desserts in Greece?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Ice Cream and Frozen Desserts?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Greece?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Ice Cream and Frozen Desserts in Greece - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Home-delivered ice cream comes to the fore amid lockdown restrictions
Packaging cleanliness now a distinct advantage
Innovations soaring as health trend and diets evolve

PROSPECTS AND OPPORTUNITIES

Cross-category combinations and lighter varieties are on the rise
Unpackaged ice cream to stay in the driving seat
Return of tourists to keep ice cream volume sales growing

CATEGORY DATA

Table 1 Sales of Ice Cream and Frozen Desserts by Category: Volume 2016-2021 Table 2 Sales of Ice Cream and Frozen Desserts by Category: Value 2016-2021 Table 3 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2016-2021 Table 4 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2016-2021 Table 5 Sales of Ice Cream by Leading Flavours: Rankings 2016-2021 Table 6 Sales of Impulse Ice Cream by Format: % Value 2016-2021 Table 7 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2017-2021 Table 8 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2018-2021 Table 9 NBO Company Shares of Ice Cream: % Value 2017-2021 Table 10 LBN Brand Shares of Ice Cream: % Value 2018-2021 Table 11 NBO Company Shares of Impulse Ice Cream: % Value 2017-2021 Table 12 LBN Brand Shares of Impulse Ice Cream: % Value 2018-2021 Table 13 NBO Company Shares of Take-home Ice Cream: % Value 2017-2021 Table 14 LBN Brand Shares of Take-home Ice Cream: % Value 2018-2021 Table 15 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2016-2021 Table 16 Distribution of Ice Cream by Format: % Value 2016-2021 Table 17 Distribution of Frozen Desserts by Format: % Value 2016-2021 Table 18 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2021-2026 Table 19 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2021-2026 Table 20 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2021-2026 Table 21 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2021-2026
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Ice Cream and Frozen Desserts research and analysis database.

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