The European Food Safety Authority has instituted a new regulatory process to ensure that all claims made on food labels in the EU are "clear and substantiated by scientific evidence". With two thirds of the initial batch of claims rejected, the impact of this on the Health and Wellness Food and Beverages market in the region and beyond could be profound. With some claims due to be outlawed as soon as April 2010, manufacturers are now scrambling to reformulate and resubmit their claims.
You have no recently viewed reports.
Why not browse through our Featured or Trending Reports to see what we have to offer?
Downloadable from MyPages