Market research on the consumer electronics industry. Standardise...
Market research on the consumer electronics industry. Standardised and cross-comparable total market sizes, and share data, distribution and industry trends and market share ​category level information.
Samsung remains the number one player in consumer electronics globally. However, it is seeing strong competition from both Apple and Chinese players like BBK and Xiaomi in smartphones. The company will look to a slew of mid-year launches in 2023 –…
Following its path towards being a fully-fledged entertainment company, Sony Corp has been redirecting its efforts over the last years, focusing on premium products rather than fighting for shares. This made the company leave segments such as…