Indofood Sukses Makmur Tbk PT in Staple Foods

February 2023

Indofood Sukses Makmur Tbk PT (INDF) ranked 14th amongst the world’s leading staple foods companies in 2021, with retail value sales of USD3.9 billion globally. The company has grown since 2020, despite global socioeconomic challenges. Innovative strategies have been adopted to rejuvenate growth in its mature home market, with the potential to replicate similar success in emerging markets by implementing these strategies, coupled with cost-effective pricing.

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Euromonitor International's report on Indofood Sukses Makmur Tbk PT delivers a detailed strategic analysis of the company's business, examining its performance in the Staple Foods market and the global economy. Company and market share data provide a detailed look at the financial position of Indofood Sukses Makmur Tbk PT, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Indofood Sukses Makmur Tbk PT.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of Indofood Sukses Makmur Tbk PT provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Staple Foods research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Executive summary
Top companies at a glance
Indofood Sukses Makmur Tbk PT’s global footprint
Company overview
Market momentum driving Indofood’s growth
Indofood achieves remarkable strides in its sustainability mission
Rekindling growth in Indonesia and capturing emerging markets with agile pricing
Indofood set to grow aggressively and reach within the top 10 staple food companies
Diverse growth trends in staples amidst inflation and rise of private labels
Indomie is the flagship brand, and is ingrained in popular culture in many markets
Indofood’s Indomie noodles ranks in the top three, and has gained from pricing advantages
Indofood depends on Asia Pacific while the Middle East and Africa offers potential
Growing in a mature market by creating opportunities for Indonesians
Similar plans in Nigeria and other markets
Instant noodles are sold globally, while pasta sales are restricted to Indonesia
Indofood and Ting Hsin compete in emerging markets
Indofood responds to the health and wellness trend with Supermi Nutrimi
Key findings
Projected company sales: FAQs
Projected company sales: FAQs

Staple Foods

NOTE: Couscous, polenta and quinoa are excluded from staple foods.

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