Africa Euromonitor publishes comprehensive data and analysis with five-year forecasts on products, industries, demographics and consumer lifestyles in Africa.

Latest Content

Article

Emerging Market for Dog food in Middle East and Africa

Anje du Plessis

Anje du Plessis

6 Sep 21

Despite difficult financial conditions brought on by the COVID-19 pandemic, humanisation and premiumisation are widespread across the region. Historically, dog ownership was very low due, with several reasons making it challenging to own dogs, although this is now changing. The pandemic has forced retailers to up their game in terms of e-commerce and it is expected that this growing shift will continue over the forecast period.

Event

SAITEX

Euromonitor International

Euromonitor International

Ticketpro Dome, Johannesburg, South Africa 23 Aug 21 | UTC Time: 12:00 AM
Article

Global Consumer Trends in Sub-Saharan Africa

Euromonitor International

Euromonitor International

22 Mar 21

As Euromonitor’s Global Consumer Trends (GCTs) 2021 show, Coronavirus (COVID-19) has forced a reimagining and redesign of processes, products, physical spaces and human interaction. Although the pandemic is driving global trends, the responses of…

Podcast

The Impact of Coronavirus on North Africa and the Emerging Middle East

Euromonitor International

Euromonitor International

18 Mar 21

There are three major trends that Euromonitor International observed in the regions of North Africa and the emerging Middle East during the coronavirus pandemic. The first trend is stockpiling, where consumers hoarded basic staple foods such as pasta…

Podcast

Emerging Beauty Trends in Sub-Saharan Africa

Rubab Abdoolla

Rubab Abdoolla

14 Mar 21

The coronavirus pandemic accelerated digitalisation in the beauty and personal care market in many Sub-Saharan African countries. In South Africa in particular, many premium beauty brands created platforms for virtual assistants to guide consumers on…

Article

Product Availability in South Africa: What is In Demand?

Euromonitor International

Euromonitor International

26 Jan 21

Since the end of 2020, South Africa faced new Coronavirus (COVID-19) regulations restricting gatherings, following a rapid surge in rates of the new variant of the virus. Countries around the globe have been in and out of lockdowns throughout 2020…