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Gen Z, TikTok and the Future of US Hair Care Appliances
Lauren Acker
Over the last few years, sales of hair care appliances have remained relatively stable in the US. Trends that have been impacting sales growth are consumers’ interest in minimising heat damage, simplifying their routine, and embracing their natural hair texture. Consumers are investing in higher-quality hair care products that enhance the health of their hair, and changing their hair care routines to reduce the usage of heated appliances.
Video
Beauty and Personal Care in Western Europe after COVID
Chloe Maarek
Beauty and Personal Care in Western Europe suffered a decline in 2020 as a result of lockdowns, social restrictions and shop closures. Although the region's top markets remained slightly resilient, sunny Mediterranean countries that are heavily…