Eyewear 2018 Edition: Key Research Highlights
Jorge Martin
Euromonitor International is pleased to announce that the Eyewear 2018 edition is now live and available to access on Passport. The updated research provides the latest insights into how the industry is performing, and identifies key prospects…
Eyewear in Latin America: A Unique Competitive Landscape – Part 2
Anna Cheng
As a continuation of an earlier opinion article on Eyewear in Latin America - Part 1, this article we look at the role of domestic player their strategies in staying competitive. Unlike many global markets, domestic manufacturers have a presence…
Eyewear in Latin America: A Unique Competitive Landscape – Part 1
Anna Cheng
In 2015, the eyewear industry in Latin America, valued at US$12.0 billion, recorded a decline of 16%. Brazil is the single largest market, accounting for 45% of Latin American eyewear value sales. The region’s poor performance in 2015 is due to high…
Google Glass in Eyewear – Impact on the Industry
May Ling Tham
It is no secret that Google has ambitious plans for its wearable technology, Google Glass. In the first quarter of 2014, the company released a string of news stories on various collaborations, one with an eyewear manufacturer and another with a…
Eyewear and Jewellery Brands Sponsor Sochi 2014 Winter Olympics
May Ling Tham
At the 2014 Winter Olympics held in Sochi, Russia, there were an abundance of sponsorships seen on event telecasts and across Olympic venues, as well as adorning athletes. Euromonitor International takes a look at the eyewear and jewellery brands…
Luxottica Winning Licence War as Safilo Tries to Repair Damage
Euromonitor International
Luxottica Group SpA and Safilo Group SpA dominate spectacle frames and sunglasses globally. Both companies offer comprehensive portfolios of licensed brands, making renewals and new partnerships vital in terms of retaining leadership. However,…
Wooden Eyewear – Creative Marketing and Brand Positioning
May Ling Tham
As the world celebrated Earth Day on 22 April 2013, we take a look at wooden eyewear and how this product strives to balance beauty, function and the environment. In recent years, there is growing interest in spectacles made from wood, a…