Michael Kors and the Future of Affordable Luxury Accessories
Pedro Aguilar
Michael Kors Holdings Ltd is a US-based, luxury-positioned fashion company established in 1981 by American designer Michael Kors. The company produces ready-to-wear clothes, but is best known for its personal accessories, in particular its handbags.…
The Brexit Impact: Currency Translation Effects to Weigh Down on Personal Accessories
Jasmine Seng
The UK’s referendum decision to leave the European Union has sent shockwaves across the world. Currency fluctuations have had an immediate and severe impact, most obviously against the pound sterling, and with accordant implications for the euro and…
Michael Kors’s Comeback and What It Should be Worried About
Jasmine Seng
Michael Kors ended its fourth quarter in the fiscal year, proving speculations wrong on its impending downturn due to rampant expansion in the past five years. With its economy en route to recovery, demand for bags and luggage has picked up in the…
Domestic and Foreign Spend: Two Tales of Luxury Jewellery and Timepiece Sales in Western Europe
Euromonitor International
Western Europe is the second largest global market for luxury jewellery and timepieces, behind Asia Pacific. Although the region has struggled due to the Eurozone crisis over the last five years, the market has remained resilient, with a CAGR of 3%…
Beauty and Personal Care Trends Presented at In-Cosmetics Asia
Euromonitor International
Euromonitor Analyst Pei Ying Loh recently had the opportunity to speak at an international trade fair for personal care ingredients, In-Cosmetics Asia 2014 in Bangkok, discussing the latest trends in beauty and personal care, and specifically…
Is Fast Fashion Heading for a Slowdown?
Rob Walker
There is speculation brewing in the apparel industry that consumers are getting tired of fast fashion, especially in the US, preferring instead to pay a premium for garments made from better quality fabrics that last longer. “People are not buying…
Michael Kors’ Marketing Strategy Pays Off
Euromonitor International
Michael Kors is investing heavily in marketing its new diffusion line and as a result, consumers are associating the company as a lifestyle brand in line with Coach and Tory Birch. The company is also using social media as a way to use consumers to…
Michael Kors and Tory Burch: Darling of Investors and Stock Star in Waiting
Rob Walker
When luxury retailer Michael Kors listed on the New York Stock Exchange in December 2011, the debut share price was a beefier than expected US$20. Fast forward a little over two years and it is on the verge of hitting US$100. Not a bad return for…
Social Unveiling: Hoping to Convert Followers into Buyers
Daphne Kasriel-Alexander
More brands are turning to social media in place of events to launch products – an approach that has been called ‘social unveiling’. Saluting the ability of social media to reach a wide audience quickly, designers and brands are choosing platforms…