Rise of Local Brands in Vietnam
Sahiba Puri
Vietnamese brands across diverse categories have experienced good growth in recent years. Supporting government policies, rising income levels, expansion in retail beyond urban centres, evolving marketing strategies and the right pricing strategies are among factors that are helping local brands grow in the country.
Sustainable Beverage Packaging Country Focus: Vietnam
Jarred Neubronner
Concern for sustainability has been on the rise among Vietnamese consumers in recent years, buoyed by increased awareness and concern for the environment. While attitudes towards sustainability still may not be as strong as compared to Western Europe, an increase in prominence of sustainable beverage packaging in Vietnam is reflective of the growing sustainability trend.
Water Stewardship as a Way Towards Better Water Management
Euromonitor International
In part 1 of the water scarcity blog, we discussed a general background of the water scarcity issue in Southeast Asia. In part two, we will dive deeper into how exactly businesses are tackling the water crisis by understanding the concept of water…
Megatrends in Vietnam
Ruby Bui
Out of Euromonitor's eight focus megatrends, three are the most important when examining the consumer market in Vietnam: Experience More, Connected Consumers and Premiumisation. Vietnam is in the midst of a healthy economic growth, and business…
How the Population of Vietnam will Change in 2030
Euromonitor International
Population Past, Present and Future In 2030, the population of Vietnam will reach 106 million, an increase of 11.2% from 2017. This will result in: 20.6% of the population will be aged 0-14 67.0% of the population will be aged 15-64 12.4% of the…
Economy, Finance and Trade Vietnam: Asia Pacific’s Next Manufacturing Hub
Roshni Wani Thapa
Euromonitor International’s Vietnam Economy, Finance and Trade Country Briefing, focuses on one of Southeast Asia’s most dynamic and fastest growing emerging markets. Low labour costs when compared to regional peers such as China and Thailand have…
Euromonitor to Speak at Vietnam Food Expo 2016
Emil Fazira
Event: Vietnam Food Expo 2016 Date: November 16th -19th Venue: Saigon Exhibition & Convention Center (SECC) Speaker: Emil Fazira Presentation Time: 10:20 -10:40 am – (November 17th , under the Vietnam International Conference on the Food…
Where Is Online Shopping For Appliances Headed? (Part 1)
Jamie Ko
As discussed on a previous videocast, internet retailing’s growth is the most significant amongst all distribution channels for consumer appliances. According to Euromonitor International, 52% of households globally expect to have access to…
Top 5 Fastest-Growing Major Economies in 2015: India to Overtake China’s Real GDP Growth
An Hodgson
The top five fastest-growing major economies in 2015 will be all emerging market economies in the Asia Pacific region, with India standing out as the top performer globally. Policy reforms and low oil prices will bolster India’s growth outlook, but…