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Megatrends Megatrends are long-term, consumer-driven trends that disrupt industries globally. We show you how to leverage megatrends to stay relevant and competitive in rapidly changing, consumer-centric markets.

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Video

How to Apply Megatrends to Your Strategy

Euromonitor International

Euromonitor International

7 Jun 23

When you apply megatrends to your strategy, you’re able to innovate for your customer and their evolving demands. Ali Angus who heads up our innovation practice walks you through four steps to follow, so you can use megatrend analysis in your strategy.

Video

Why Megatrends Matter for Business

Isabella  Milne

Isabella Milne

8 May 23

What are megatrends? And why should you pay attention to these shifts? Find those answers in this clip. You’ll meet Issy, Kirsten and Radhika—three of our consultants who partner with businesses on strategic planning and growth tactics. They help you understand the power of megatrends and how you can use these insights to guide your innovation plans.

Video

Examining the Renovation, Innovation, Disruption Framework

Euromonitor International

Euromonitor International

20 Oct 22

How do different brands renovate, innovate and disrupt? Watch to find out more about disruption occurs in business.

Video

Megatrends in Vietnam

Ruby Bui

Ruby Bui

17 Jul 19

Out of Euromonitor's eight focus megatrends, three are the most important when examining the consumer market in Vietnam: Experience More, Connected Consumers and Premiumisation. Vietnam is in the midst of a healthy economic growth, and business…

Video

Drivers Shaping Consumer Megatrends

Euromonitor International

Euromonitor International

1 May 19

There are five socio-economic drivers shaping consumer megatrends. These drivers explain ongoing changes in consumer behaviour, and are crucial to understanding how megatrends impact the world at large.

Video

Megatrends: Shifting Market Frontiers

Justinas Liuima

Justinas Liuima

27 Mar 19

Shifting Market Frontiers is one of Euromonitor International’s eight in-focus megatrends. Changes in the global economy, population, technology and the environment are all influencing global shifts. By 2030, developing countries are forecast to…

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