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20 July 2023Latest Content
The Importance of Quantifying Megatrends: Unveiling Future Opportunities
Alison Angus
In today's rapidly evolving business landscape, staying ahead of consumer trends is crucial for companies to remain relevant and competitive. Megatrends, the long-term consumer-driven shifts in behaviour and values, play a pivotal role in shaping industries and economies. Quantifying these megatrends can be a complex task but helps you estimate market potential, spending propensity and ROI. So, where should you start? Here, we explain the importance, methodology and benefits of quantifying megatrends.
How Physio Brands Can Score Big from Women’s Football
Dorothy Calba
In an exclusive commentary for Gulf Physio, Senior Research Analyst, Dorothy Calba, shares her insights on the role the expansion of women’s football and women’s sports more broadly can play in the physio and sports equipment space.
DIY Brands Unable to Pass on Inflation Costs
Nick Stene
Abnormal cost inflation has caused waves of pain for companies since late 2020, but our new Inflation Projection Tool launched in July 2023 strongly indicates that tools and hardware in home and garden stands out as a category where companies were harmed more than most (and brands more than retailers, so far). This sector is badly dislocated around its ability to pass on costs from production to end consumers.
Another Round at the Bar? On-Trade Facing Post-Pandemic Challenges
Anna Ward
The turbulence of the last few years has left on-trade alcoholic drinks in a precarious state. The rise of retail was already underway prior to the pandemic, but the shift is becoming increasingly entrenched in much of the world. On-trade volumes are still notably below 2019 levels, while retail continues to climb. That partly reflects still-incomplete pandemic recovery, but also likely indicates a more structural adjustment. What do the changing patterns mean for on-trade engagement?
Smart Personalisation at the Core of Establishing Brand Loyalty
Valeriya Sorokina
The concept of a smart home has transformed from a futuristic dream to a reality that many households now embrace. At the heart of this smart home vision is the ability to provide personalised services and experiences to consumers. This could include services such as personalised diets, smart home energy management, health monitoring, and many more.
Consumer Market Flashpoints: Finding Opportunities Despite the Uncertainty
Jana Rude
In the coming years, consumers and businesses face an array of challenges, with rising inequality, mass migration and prevailing uncertainty about another crisis being among the major ones. Nevertheless, within this are untapped opportunities for companies that take appropriate action and address the disruptions holistically and early on.
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Mastering E-Commerce Growth: How to Win Online Amid Uncertainty
Euromonitor International
E-commerce growth is coming down from pandemic-driven highs and achieving a new level of maturity.
You need to become savvier when deploying tactics to reach and engage with digital consumers to grow your online market share. Knowing where companies are winning online is crucial to sharpening your digital strategy.
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Global Consumer Trends in Asia Pacific 2023
Euromonitor International
Leveraging Euromonitor’s recent report, the Top 10 Global Consumer Trends 2023, the purpose of this webinar is to provide you with valuable insights on the most relevant trends in Asia Pacific and discuss how they can be applied to help businesses make informed decisions.
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2023 Digital Shopper Trends
Euromonitor International
Sign up today to receive our latest digital shopping predictions.
Michelle Evans and her team share their insights around the tech trends that are redefining commerce in 2023. We explore how product development is being shaped by social platforms, the influence of gaming culture on shopping websites and ways retailers, brands and hospitality operators are offering more personalized experiences.
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