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InterContinental Hotels Group Plc in Travel

December 2020

IHG`s focus on mid-market hotels, such as Holiday Inn has stood it well in the light of the COVID-19 pandemic where this segment has been more resilient. The group is currently adding more brands more mid-market brands with Avid and Atwell Suites. IHGs presence is currently focused on the US but its expansion is pivoting towards the Asia Pacific. Speculation about a merger with Accor re-surfaced in 2020, such a merger would increase IHGs presence in Western Europe.

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Overview:

Euromonitor International's report on InterContinental Hotels Group Plc delivers a detailed strategic analysis of the company's business, examining its performance in the Travel market and the global economy. Company and market share data provide a detailed look at the financial position of InterContinental Hotels Group Plc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of InterContinental Hotels Group Plc.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of InterContinental Hotels Group Plc provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Travel research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Introduction

Scope
Executive summary

State of Play

Top companies at a glance
IHG’s global footprint
Company overview: IHG
Global pandemic disrupts IHG’s growth
Mid-market exposure to benefit IHG post-pandemic
IHG sales by region
Growth decomposition

Exposure to Future Growth

Exposure to growth

Competitive Positioning

R elative performance
Competitor overlap
Mid-market hotels dominate in key markets
Rumours persist of an IHG/Accor merger
Key categories and markets
Key brands

New Hotel Concepts

New brands focus on the mid-market segment
But expansion also in the high-end luxury niche

Key Findings

Executive summary

Appendix

Projected company sales: FAQs (1)
Projected company sales: FAQs (2)
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