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Country Report

Jeans in

Jeans in Venezuela

Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Sales of jeans hampered by economic restrictions

Jeans are considered a staple apparel item for all Venezuelans, no matter the gender, age, style preference and socioeconomic stratum. Jeans are also the apparel of choice for many occasions because most of the population prefers a casual look even in the working place.

Casual trends smooth decline in jeans sales

While most Venezuelan consumers are facing tight budgets due to high inflation, a strong cultural preference for fashion and beauty will drive sales up. Jeans will be particularly favoured by an increasing preference for casual and comfortable outfits.

Importers and manufacturers continue with prudent strategies

Given such an uncertain environment, managers of manufacturing firms and stores will mostly dedicate their resources and know-how on product availability. Advertising and innovative promotions are expected to remain weak over the forecast period.

COMPETITIVE LANDSCAPE

Jeans in Venezuela is fragmented

The competitive landscape for jeans in Venezuela is fragmented. The range of prices is closely related to the brand positioning.

Innovation remains weak in 2017

Launches and innovation were weak in 2017 due to slow rotation and the unfavourable regulatory situation. Most brands are focused on providing their best-selling styles as a way to maintain value share in a competitive environment.

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Jeans Market Sample Report Jeans Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Jeans industry in Venezuela with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Jeans industry in Venezuela, our research will save you time and money while empowering you to make informed, profitable decisions.

The Jeans in Venezuela market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Jeans in Venezuela?
What are the major brands in Venezuela?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database.

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Jeans in Venezuela - Category analysis

HEADLINES

PROSPECTS

Sales of jeans hampered by economic restrictions

Casual trends smooth decline in jeans sales

Importers and manufacturers continue with prudent strategies

COMPETITIVE LANDSCAPE

Jeans in Venezuela is fragmented

Innovation remains weak in 2017

CATEGORY DATA

Table 1 Sales of Jeans: Volume 2012-2017
Table 2 Sales of Jeans: Value 2012-2017
Table 3 Sales of Jeans: % Volume Growth 2012-2017
Table 4 Sales of Jeans: % Value Growth 2012-2017
Table 5 Sales of Men’s Jeans: Volume 2012-2017
Table 6 Sales of Men’s Jeans: Value 2012-2017
Table 7 Sales of Men’s Jeans: % Volume Growth 2012-2017
Table 8 Sales of Men’s Jeans: % Value Growth 2012-2017
Table 9 Sales of Women’s Jeans: Volume 2012-2017
Table 10 Sales of Women’s Jeans: Value 2012-2017
Table 11 Sales of Women’s Jeans: % Volume Growth 2012-2017
Table 12 Sales of Women’s Jeans: % Value Growth 2012-2017
Table 13 NBO Company Shares of Jeans: % Value 2013-2017
Table 14 LBN Brand Shares of Jeans: % Value 2014-2017
Table 15 Forecast Sales of Jeans: Volume 2017-2022
Table 16 Forecast Sales of Jeans: Value 2017-2022
Table 17 Forecast Sales of Jeans: % Volume Growth 2017-2022
Table 18 Forecast Sales of Jeans: % Value Growth 2017-2022
Table 19 Forecast Sales of Men’s Jeans: Volume 2017-2022
Table 20 Forecast Sales of Men’s Jeans: Value 2017-2022
Table 21 Forecast Sales of Men’s Jeans: % Volume Growth 2017-2022
Table 22 Forecast Sales of Men’s Jeans: % Value Growth 2017-2022
Table 23 Forecast Sales of Women’s Jeans: Volume 2017-2022
Table 24 Forecast Sales of Women’s Jeans: Value 2017-2022
Table 25 Forecast Sales of Women’s Jeans: % Volume Growth 2017-2022
Table 26 Forecast Sales of Women’s Jeans: % Value Growth 2017-2022

Apparel and Footwear in Venezuela - Industry Overview

EXECUTIVE SUMMARY

Economic environment continues hampering growth of apparel and footwear

Apparel and footwear tries to survive by substituting imports with local production

Loss of purchasing power encourages demand for second-hand apparel

Price and supply uncertainty delay development of internet retailing

Slow recovery expected over the forecast period

MARKET DATA

Table 27 Sales of Apparel and Footwear by Category: Volume 2012-2017
Table 28 Sales of Apparel and Footwear by Category: Value 2012-2017
Table 29 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
Table 30 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
Table 31 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
Table 32 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
Table 33 Distribution of Apparel and Footwear by Format: % Value 2012-2017
Table 34 Distribution of Apparel and Footwear by Format and Category: % Value 2017
Table 35 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 36 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
Table 37 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 38 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022

Megatrends

Country Report

Jeans in Venezuela

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Executive Summary

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PROSPECTS

Sales of jeans hampered by economic restrictions

Casual trends smooth decline in jeans sales

Importers and manufacturers continue with prudent strategies

COMPETITIVE LANDSCAPE

Jeans in Venezuela is fragmented

Innovation remains weak in 2017

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Overview

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Table of Contents

Jeans in Venezuela - Category analysis

HEADLINES

PROSPECTS

Sales of jeans hampered by economic restrictions

Casual trends smooth decline in jeans sales

Importers and manufacturers continue with prudent strategies

COMPETITIVE LANDSCAPE

Jeans in Venezuela is fragmented

Innovation remains weak in 2017

CATEGORY DATA

Apparel and Footwear in Venezuela - Industry Overview

EXECUTIVE SUMMARY

Economic environment continues hampering growth of apparel and footwear

Apparel and footwear tries to survive by substituting imports with local production

Loss of purchasing power encourages demand for second-hand apparel

Price and supply uncertainty delay development of internet retailing

Slow recovery expected over the forecast period

MARKET DATA

DEFINITIONS

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