Johnson & Johnson Inc in Consumer Health
Company Profile
About This Report
Jul 2015Johnson & Johnson is one of the world’s leading consumer health companies. With 2014 sales of US$8.4 billion, the company is well on its way to reaching its pre-production issue levels. However, with competitors making increasingly bold moves to challenge it at the top, J&J will need to increase investment and potentially even look to acquisitions to maintain its standing in an industry it led for nearly a decade.
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Johnson & Johnson Inc in Consumer Health
Euromonitor International's report on Johnson & Johnson Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Vitamins and Dietary Supplements market and the global economy.
Company and market share data provide a detailed look at the financial position of Johnson & Johnson Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Johnson & Johnson Inc.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWOT analysis of Johnson & Johnson Inc provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
Research You Can Trust:
Euromonitor International's company profile reports are written by our Vitamins and Dietary Supplements research team, a dedicated group of analysts that knows the industry inside and out.
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Scope of the Report
Scope
Strategic evaluation
Key company facts
SWOT: Johnson & Johnson Inc
Johnson & Johnson across the consumer goods universe
Competitive Positioning
Johnson & Johnson growth relative to the industry
Johnson & Johnson loses position atop industry
J&J’s development in key consumer health categories
Johnson & Johnson in global consumer health
Johnson & Johnson losing its scale supremacy
Market Assessment
Johnson & Johnson’s major markets and categories
Cough, cold and allergy (hay fever) remedies
Analgesics
US OTC market
Geographic and Category Opportunities
China
Brazil
Vitamins and dietary supplements
Brand Strategy
Tylenol
Nicorette
Allergy care brands
Johnson & Johnson Inc’s leading consumer health brands
Operations
Research and development
Conclusion
Johnson & Johnson: Opportunities and challenges
Notes
Data parameters and report definitions
Related content available in Passport
Appendix
Competitor Analytics tool
Overview
Competitors
Market Overlap
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