Johnson & Johnson Inc in Consumer Health

Company Profile

About This Report

Jul 2015

Johnson & Johnson is one of the world’s leading consumer health companies. With 2014 sales of US$8.4 billion, the company is well on its way to reaching its pre-production issue levels. However, with competitors making increasingly bold moves to challenge it at the top, J&J will need to increase investment and potentially even look to acquisitions to maintain its standing in an industry it led for nearly a decade.

Want to find out more about this report?
Request more information
Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Your Recently Viewed Reports

Johnson & Johnson Inc in Consumer Health

Euromonitor International's report on Johnson & Johnson Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Vitamins and Dietary Supplements market and the global economy.

Company and market share data provide a detailed look at the financial position of Johnson & Johnson Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Johnson & Johnson Inc.

This report examines:
  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Johnson & Johnson Inc provides strategic intelligence on:
  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust:

Euromonitor International's company profile reports are written by our Vitamins and Dietary Supplements research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery format

Reports are delivered in PDF format and can be downloaded from your online account immediately after purchase.

Scope of the Report

Scope

Strategic evaluation

Key company facts
SWOT: Johnson & Johnson Inc
Johnson & Johnson across the consumer goods universe

Competitive Positioning

Johnson & Johnson growth relative to the industry
Johnson & Johnson loses position atop industry
J&J’s development in key consumer health categories
Johnson & Johnson in global consumer health
Johnson & Johnson losing its scale supremacy

Market Assessment

Johnson & Johnson’s major markets and categories
Cough, cold and allergy (hay fever) remedies
Analgesics
US OTC market

Geographic and Category Opportunities

China
Brazil
Vitamins and dietary supplements

Brand Strategy

Tylenol
Nicorette
Allergy care brands
Johnson & Johnson Inc’s leading consumer health brands

Operations

Research and development

Conclusion

Johnson & Johnson: Opportunities and challenges

Notes

Data parameters and report definitions
Related content available in Passport

Appendix

Competitor Analytics tool
Overview
Competitors
Market Overlap