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Company Profile

Kalina Concern OAO in Cosmetics & Toiletries

Dec 2009

US$570

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About This Report

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

• Kalina Concern OAO is a Russian manufacturer of cosmetics and toiletries, generating the bulk of sales with its skin care and colour cosmetics businesses. Although the company has advantages in its strength in the dynamic markets of Eastern Europe, its dependence on the Russian market, where 49% of its value sales in 2008 were generated, has left it exposed to the current economic crisis, as the Russian economy shrank by 11% y-o-y in Q2 2009 as energy prices tumbled.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Euromonitor International's report on Kalina Concern OAO delivers a detailed strategic analysis of the company's business, examining its performance in the Skin Care market and the global economy.

Company and market share data provide a detailed look at the financial position of Kalina Concern OAO, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Kalina Concern OAO.

This report examines:

Company share by region and sector
Brand portfolio
New product developments
Marketing and distribution strategies

A detailed SWOT analysis of Kalina Concern OAO provides strategic intelligence on:

Strengths and weaknesses
Category and country opportunities for growth
Challenges and threats from current competition and future prospects
Global and regional market positions

Research You Can Trust:

Euromonitor International's company profile reports are written by our Skin Care research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

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Scope of the Report

Scope

Strategic Evaluation

Key Company Facts

Financial Assessment

SWOT – Kalina Concern OAO

Competitive Positioning

Key Strategic Objectives and Challenges

More Needed to Hold Off Competitors

Kalina Remains Small Player

Kalina Competitive Position Improves Steadily

Multinationals Becoming Bigger Threat in Domestic Market

Domestic and Regional Rankings

Market Assessment

Geographic Opportunity Limited in Current Position

Company’s Core Interests Remain Best Hope for Growth

Company and Geographic Opportunities

Eastern Europe Opportunity Shaped by Russia

Russian Market May Need Strategic Overhaul

Skin Care Offers Great Opportunity in Russia

Kalina Well Positioned in Russian Skin Care, but Awkward

Geography Holds Possibilities in Asia Pacific

Service Offer or Other Strategies May Help Value Growth

Skin Care Offer Remains Undeveloped

Colour Cosmetics Development May Add Value

Brand Strategy

Brand Portfolio Needs Surgery

Chistaya Liniya

Manhattan

Recommendations

New Positions Needed

Why buy this report?

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Megatrends

Company Profile

Kalina Concern OAO in Cosmetics & Toiletries

New Report Guarantee

About This Report

New Report Guarantee

Samples

Overview

Why buy this report?

This report examines:

A detailed SWOT analysis of Kalina Concern OAO provides strategic intelligence on:

Research You Can Trust:

Delivery format

Want to find out more about this report?

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key Company Facts

Financial Assessment

SWOT – Kalina Concern OAO

Competitive Positioning

Key Strategic Objectives and Challenges

More Needed to Hold Off Competitors

Kalina Remains Small Player

Kalina Competitive Position Improves Steadily

Multinationals Becoming Bigger Threat in Domestic Market

Domestic and Regional Rankings

Market Assessment

Geographic Opportunity Limited in Current Position

Company’s Core Interests Remain Best Hope for Growth

Company and Geographic Opportunities

Eastern Europe Opportunity Shaped by Russia

Russian Market May Need Strategic Overhaul

Skin Care Offers Great Opportunity in Russia

Kalina Well Positioned in Russian Skin Care, but Awkward

Geography Holds Possibilities in Asia Pacific

Service Offer or Other Strategies May Help Value Growth

Skin Care Offer Remains Undeveloped

Colour Cosmetics Development May Add Value

Brand Strategy

Brand Portfolio Needs Surgery

Chistaya Liniya

Manhattan

Recommendations

New Positions Needed

Why buy this report?

Want to find out more about this report?

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