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Strategy Briefing

Latin American Pet Care: The Rise of Emerging Markets

45 pages, May 2012

US$2,000

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About This Report

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Latin America’s pet care market continues to perform well, with retail values growing faster than any other region. By 2016, Brazil will usurp Japan as the world’s second largest pet care market, behind only the US. Retail prospects remain strong, as urbanisation continues, disposable incomes rise, and more consumers turn to pets for companionship. As Latin Americans move from pet ownership to pet “parenthood”, opportunities will arise for those manufacturers savvy enough to seize them.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

What this report includes

Top-level strategic analysis of how major consumer trends will influence global markets
Consumer insight
Impact across all relevant consumer markets
Unique graphics and case studies
Key market snapshots
Accompanying presentation to synthesise main findings

Why buy this report

Identify factors driving change now and in the future
Understand motivation
Forward-looking outlook
Briefings and presentation should provoke lively discussion at senior level
Take a step back from micro trends
Get up to date estimates and comment

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Introduction

S cope

Objectives of global briefing

Key findings

Market Overview

Latin American pet care market continues to stand out

Latin American markets rank among star performers in pet care

Latin America’s economic growth drives consumer aspirations…

... Although at different speeds

B and C economic classes on the rise across Latin America

Rapidly changing demographics also indicate latent potential

Is hyperinflation still a cause for concern across Latin America?

Various speeds of macro development reflected in pet care market

Country Focus

Latin American pet care by major national market

Latin American pet populations: It’s a dog’s world

Brazil: World’s sixth biggest economy still has plenty of potential

Brazil: high dog ownership rate but still considerable potential

Dry food dominates but manufacturers eyeing wet food market

Mexico: Dog food dominates but cats are well pampered

Mexican pet food market increasingly serviced by local production

Argentina: F astest growing in the region but still a long way to go

Still early days for premium pet food in Argentina

Venezuelan pet care: Turbulent trading conditions

Chile: Small pet care market led by national brands

Tiny Colombian pet care market offer untapped potential

Opportunities and Challenges

The different faces of pet care distribution across Latin America

Are Latin America’s pet specialist retailers under threat?

Other non-grocery formats remain significant to pet care market

Market consolidation fails to stifle competitive landscape

International players dominate premium and mid-priced segments

Tough competition: Local players should make a play for premium

Health and wellness pet care: The way forward for Latin America ?

Pet products in Latin America: Something of a mixed bag

Latin American pet care opportunities and challenges i n a nutshell

Future Prospects

Latin America in 2016: What does the future hold?

Good retail prospects for pet care in Latin America

Final conclusions: Pet care in Latin America

Report Definitions

Report terminology

Product category definitions

Retail distribution definitions

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Megatrends

Strategy Briefing

Latin American Pet Care: The Rise of Emerging Markets

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

What this report includes

Why buy this report

Want to find out more about this report?

Table of Contents

Introduction

S cope

Objectives of global briefing

Key findings

Market Overview

Latin American pet care market continues to stand out

Latin American markets rank among star performers in pet care

Latin America’s economic growth drives consumer aspirations…

... Although at different speeds

B and C economic classes on the rise across Latin America

Rapidly changing demographics also indicate latent potential

Is hyperinflation still a cause for concern across Latin America?

Various speeds of macro development reflected in pet care market

Country Focus

Latin American pet care by major national market

Latin American pet populations: It’s a dog’s world

Brazil: World’s sixth biggest economy still has plenty of potential

Brazil: high dog ownership rate but still considerable potential

Dry food dominates but manufacturers eyeing wet food market

Mexico: Dog food dominates but cats are well pampered

Mexican pet food market increasingly serviced by local production

Argentina: F astest growing in the region but still a long way to go

Still early days for premium pet food in Argentina

Venezuelan pet care: Turbulent trading conditions

Chile: Small pet care market led by national brands

Tiny Colombian pet care market offer untapped potential

Opportunities and Challenges

The different faces of pet care distribution across Latin America

Are Latin America’s pet specialist retailers under threat?

Other non-grocery formats remain significant to pet care market

Market consolidation fails to stifle competitive landscape

International players dominate premium and mid-priced segments

Tough competition: Local players should make a play for premium

Health and wellness pet care: The way forward for Latin America ?

Pet products in Latin America: Something of a mixed bag

Latin American pet care opportunities and challenges i n a nutshell

Future Prospects

Latin America in 2016: What does the future hold?

Good retail prospects for pet care in Latin America

Final conclusions: Pet care in Latin America

Report Definitions

Report terminology

Product category definitions

Retail distribution definitions

Why buy this report?

Want to find out more about this report?

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