Lion Corp remains heavily dependent on its domestic Japanese market, which accounted for nearly 80% of its total beauty and personal care sales in 2012. Lion is committed to reducing its reliance on this mature and highly competitive market by penetrating into high growth emerging markets in Asia Pacific, with a specific focus on oral care. The company aims to establish itself as the leading oral care player in the region.
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Euromonitor International's report on Lion Corp delivers a detailed strategic analysis of the company's business, examining its performance in the Sets/Kits market and the global economy.
Company and market share data provide a detailed look at the financial position of Lion Corp, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Lion Corp.
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