The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreDec 2018
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Headphones will be one of the fastest growing product categories over the forecast period. This report provides an overview of the headphones market in both volume and value sales. The removal of the headphone jack from smartphones will trigger a strong uptake in wireless headphones.
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There is a large installed base of smartphones, tablets, portable players and PCs that will help drive demand for headphones.
The popularity of streaming music services and growing interest in exercise will be the key drivers for headphones sales.
Audiophiles will still stick to headbands as the larger body allows better and larger drivers and larger capacity battery (for wireless headbands) to be installed leading to a better audio experience.
There is an onslaught of new headphones brands offer audio performance comparable to established headphones brands. These brands are priced competitively leading consumers to try out these new brands.
Manufacturers are incorporating smart assistants such as Siri and Alexa and also fitness coaching onto headphones which opens up the headphones market to a wider audience.
The removal of the headphones jack from smartphones spurs strong wireless headphones sales over the forecast period. True wireless earphones also drive average prices of headphones upwards.
The ease of transportation of headphones means that internet retailing will be the most powerful retail channel for new entrants into the market.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.