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Company Profile
lululemon athletica inc Apparel and Footwear
Jun 2017
US$570Added to Cart
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About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
lululemon athletica inc, originating in functional yoga wear for women, has seen spectacular growth as it established a near cult-like following in North America. In 2016, lululemon continued to leverage its expertise in fabrics and drive innovation in performance apparel. With a lofty goal of USD4 billion in sales by 2020 lululemon will need to expand globally, broaden its running and men’s products offers, and continue to adapt its retail strategy all without alienating its original consumers.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Euromonitor International's report on lululemon athletica inc delivers a detailed strategic analysis of the company's business, examining its performance in the Apparel and Footwear market and the global economy.
Company and market share data provide a detailed look at the financial position of lululemon athletica inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of lululemon athletica inc.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWOT analysis of lululemon athletica inc provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
Research You Can Trust:
Euromonitor International's company profile reports are written by our Apparel and Footwear research team, a dedicated group of analysts that knows the industry inside and out.
Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
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Request more informationTable of Contents
Scope of the Report
Scope
Strategic Evaluation
Key company facts
Financial analysis 2016
First quarter 2017
SWOT: lululemon athletica inc
Strategic objectives and challenges
Competitive Positioning
As lululemon pioneers athleisure, growth takes off
Quick rise sees lululemon just outside top 10
Still small on a global scale
Market Assessment
Geographic expansion offers significant growth potential…
…as does further category expansion
Geographic and Category Opportunities
US dominates global sports apparel forecast
Yoga around the world
Sportswear dominates North American forecast
China vital in global expansion
Expansion opportunities in Chinese cities
India: A clash of values?
Other opportunities in Asia Pacific
Sportswear remains bright spot in Western Europe
Menswear and yoga
Menswear key to growth in North America
The continued relevance of athleisure
Apparel and footwear in the digital age
China leads online developments
Brand Strategy
Duo-brand strategy rooted in yoga
A leader in performance apparel
Living a yoga lifestyle
Operations
Limited number of suppliers and manufacturers ensure quality
Recommendations
Innovation, expansion and community building
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
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Complete Catalogue
Company Reports
- Abercrombie & Fitch Co in Apparel and Footwear | Apr 2018
- adidas Group in Apparel and Footwear | Jan 2019
- American Eagle Outfitters Inc in Apparel and Footwear | Dec 2018
- ASOS Plc in Apparel and Footwear | Oct 2017
- Associated British Foods Plc (ABF) in Apparel | Jul 2015
- C&A Mode AG in Apparel and Footwear | Jun 2015
- C&J Clark International Ltd in Apparel and Footwear | Apr 2016
- Cofra Holding AG in Apparel | Jul 2012
- Esprit Holdings Ltd in Apparel | Sep 2013
- Fast Retailing Co Ltd in Apparel and Footwear | Sep 2019
- Gap Inc, The in Apparel and Footwear | Jun 2019
- H&M Hennes & Mauritz AB in Apparel and Footwear | Oct 2019
- Inditex, Industria de DisenoTextil SA in Apparel and Footwear | Oct 2019
- Levi Strauss & Co in Apparel | Apr 2013
- Levi Strauss & Co in Apparel and Footwear | Nov 2017
- Nike Inc in Apparel and Footwear | Jun 2019
- PVH Corp in Apparel and Footwear | Sep 2014
- SuperGroupPlc in Apparel and Footwear | Apr 2018
- SuperGroupPlc in Apparel and Footwear (Global) | Sep 2016
- The Gap Inc in Apparel and Footwear | Apr 2018
- Under Armour Inc in Apparel and Footwear | Dec 2019
- VF Corp in Apparel | Jan 2014