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Country Report

Luxury Cars in

Luxury Cars in Malaysia

Feb 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Environmental consciousness on the rise in Malaysia

In 2018, the rising number of environmentally-conscious consumers in Malaysia boosted demand for green luxury cars like plug-in hybrid electric vehicles. BMW launched its plug-in hybrid the BMW 530e Sport, which features eDrive Technology, in January 2018 in Malaysia.

Surging popularity of SUVs

The rising popularity of SUVs in Malaysia has led to an increasing number of new launches from luxury car makers. Following the popularity of the GLA and GLC models from Mercedes-Benz, the manufacturer launched a special GLA Night Edition with an attractive new shaped body.

COMPETITIVE LANDSCAPE

Mercedes-Benz remains the clear leader in luxury cars

Mercedes-Benz remained the clear leader in luxury cars in 2017 thanks to an effective marketing strategy. The company focuses on various promotional activities to boost sales, with these having contributed to the growing popularity of its SUV range.

Authorised car dealers

Authorised car dealers like Hap Seng Star and Auto Bavaria serve as major distribution channels for luxury car brands like Mercedes-Benz and BMW across the country. Apart from these main authorised dealers, brand owners like Mercedes-Benz and BMW continue to seek new partners in new areas.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Cars industry in Malaysia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Cars industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Cars in Malaysia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Cars in Malaysia?
What are the major brands in Malaysia?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Luxury Goods market research database.

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Luxury Cars in Malaysia - Category analysis

HEADLINES

PROSPECTS

Environmental consciousness on the rise in Malaysia

Surging popularity of SUVs

COMPETITIVE LANDSCAPE

Mercedes-Benz remains the clear leader in luxury cars

Authorised car dealers

CATEGORY DATA

Table 1 Sales of Luxury Cars: Value 2013-2018
Table 2 Sales of Luxury Cars: % Value Growth 2013-2018
Table 3 NBO Company Shares of Luxury Cars: % Value 2013-2017
Table 4 LBN Brand Shares of Luxury Cars: % Value 2014-2017
Table 5 Forecast Sales of Luxury Cars: Value 2018-2023
Table 6 Forecast Sales of Luxury Cars: % Value Growth 2018-2023

Luxury Goods in Malaysia - Industry Overview

EXECUTIVE SUMMARY

Recovering appetite for luxury goods

Tax-free period boosts demand

International players continue to dominate sales

Standalone monobrand stores the leading distribution outlets

Macro environment to shape the future of luxury goods

MARKET DATA

Table 7 Sales of Luxury Goods by Category: Value 2013-2018
Table 8 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 10 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 11 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 12 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 13 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023

Megatrends

Country Report

Luxury Cars in Malaysia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Environmental consciousness on the rise in Malaysia

Surging popularity of SUVs

COMPETITIVE LANDSCAPE

Mercedes-Benz remains the clear leader in luxury cars

Authorised car dealers

Overview

Why buy this report?

Samples

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Overview

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Table of Contents

Luxury Cars in Malaysia - Category analysis

HEADLINES

PROSPECTS

Environmental consciousness on the rise in Malaysia

Surging popularity of SUVs

COMPETITIVE LANDSCAPE

Mercedes-Benz remains the clear leader in luxury cars

Authorised car dealers

CATEGORY DATA

Luxury Goods in Malaysia - Industry Overview

EXECUTIVE SUMMARY

Recovering appetite for luxury goods

Tax-free period boosts demand

International players continue to dominate sales

Standalone monobrand stores the leading distribution outlets

Macro environment to shape the future of luxury goods

MARKET DATA

SOURCES

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