Sales of luxury eyewear saw a dramatic decline in 2020. Whilst luxury spectacle frames did not fare too badly, due to their essential nature, luxury sunglasses was one of the worst affected categories in luxury goods in 2020.
The 2020 Tokyo Olympic and Paralympic Games were held in 2021, as COVID-19 led to a one year delay in the hosting of these events. During this period, many athletes were seen wearing glasses, which shed light on athletic eyewear.
More manufacturing of luxury eyewear is starting to take place in Japan. For instance, in 2021 Luxottica established a state-of-the-art factory in Sabae, located in Fukui prefecture.
In the review period, it became evident that consumers in Japan preferred lighter shades of sunglasses, due to the comfort of vision in all lights, the ability to see the eyes of the wearer, and their trendy look. The demand for shade customisation therefore emerged.
Luxury eyewear was dominated by Luxottica Japan in 2020. The company designs, manufactures, distributes and sells fashion, luxury and sports eyewear.
In the review period, sustainability was a key concept which was growing in Japan, due to rising awareness of and concerns about the environment. The government has also been pushing various initiatives, as well as calling on manufacturers and retailers to take action.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Luxury Eyewear industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Luxury Eyewear industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregate of luxury sunglasses and luxury spectacle frames.See All of Our Definitions
This report originates from Passport, our Luxury Eyewear research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!