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Learn moreFeb 2018
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Luxury hotels in Japan posted growth in 2017, thanks to the growing number of international tourists and increased interest in luxury travel. According to Japan Tourism Agency, the number of both domestic and international travellers increased in 2017, due to the recovering domestic economy and stronger interest in Japan as a travel destination.
Arrivals continue to increase, reaching 24 million in 2016; a 22% increase compared with the previous year, according to Japan Tourism Agency. There was a slight shift amongst international travellers, who tended to spend more on experiences rather than shopping for luxurious designer brands.
Luxury hotels is expected to maintain steady growth in the forecast period, with the 2020 Tokyo Olympics having a positive influence. The government is actively trying to appeal to international tourists so that they revisit Japan even after 2020; it has a target of 40 million international travellers in 2020.
Hilton Group announced the opening of its highest grade hotel, Waldorf Astoria Hotels & Resorts, in Tokyo by 2020, with future expansion plans to other cities and resorts. In 2017, Hilton opened Conrad Osaka; the second Conrad hotel after Tokyo, which opened in 2005.
Imperial Hotel is one of the major luxury hotels in Japan, with a history dating back to 1980. Thanks to the increasing number of international travellers and business use, the Imperial Hotel has an 83% occupancy rate and a rising average daily room rate.
Osaka is another popular tourist destination in Japan. InterContinental Hotels Group established a joint company with All Nippon Airways, namely IHG ANA Hotels Group Japan, to manage casual to luxury hotels.
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Discover the latest market trends and uncover sources of future market growth for the Luxury Hotels (5-star plus) industry in Japan with research from Euromonitor's team of in-country analysts.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.