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Country Report

Luxury Hotels (5-star plus) in

Luxury Hotels in South Korea

Feb 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Domestic demand offsets loss of Chinese tourism

In 2017 and 2018, most tourism-related consumer goods and services were affected by political tension with China, which led to decline of inbound tourists from that country. However, luxury hotels (5-star plus) was less affected and the dominant driver behind the healthy growth was inbound tourists from other developed countries and domestic consumers seeking experiential luxury.

Marketing for young generation becomes more critical

Millennials are looking for a value-for-money, experiential package. Luxury hotels targeted this age group and well-organised packages including spa and other treatments attracted these trend-savvy consumers.

COMPETITIVE LANDSCAPE

Paradise Group leads luxury hotels in 2017

Leading player Paradise Group operated in three different locations. Its hotels attracted foreign tourists with luxurious atmospheres and casinos, and domestic consumers with spacious interiors, quality dining, good value for money and facilities such as spas, swimming pools and children’s playgrounds.

Shinsegae Group’s L’Escape Hotel opens in 2018

Shinsegae Group opened L’Escape Hotel in 2018, under the slogan “A Parisian Escape in the heart of Seoul”. Shortly after opening, the hotel became a very popular Instagram spot.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Hotels (5-star plus) industry in South Korea with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Hotels (5-star plus) industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Hotels (5-star plus) in South Korea market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Hotels (5-star plus) in South Korea?
What are the major brands in South Korea?
What is the rate of development for chained hotels vs independent hotels?
How are luxury hotels performing compared to mid-priced and budget hotels?
Is there an increase in hostels and campsites?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

Megatrends

Country Report

Luxury Hotels in South Korea

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Domestic demand offsets loss of Chinese tourism

Marketing for young generation becomes more critical

COMPETITIVE LANDSCAPE

Paradise Group leads luxury hotels in 2017

Shinsegae Group’s L’Escape Hotel opens in 2018

Overview

Why buy this report?

SAMPLES

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Overview

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Megatrends

Country Report

Luxury Hotels in South Korea

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Domestic demand offsets loss of Chinese tourism

Marketing for young generation becomes more critical

COMPETITIVE LANDSCAPE

Paradise Group leads luxury hotels in 2017

Shinsegae Group’s L’Escape Hotel opens in 2018

Overview

Why buy this report?

SAMPLES

Delivery

Overview

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Why buy this report?

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