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Country Report

Luxury Hotels (5-star plus) in

Luxury Hotels in the US

Feb 2020

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Hotels are becoming a key part of the destination for luxury travellers

Luxury hotels continued to record strong growth in the US as a robust economy and consumers’ desire for memorable and social media-shareable experiences lead many to not only travel more often, but also to increasingly choose luxury hotels when they do. Demanding authentic and immersive experiences, consumers are seeking out hotels that best reflect their travel destination, through characteristics including interior décor and dining options, as well as activity programming and amenities such as complimentary bicycles.

Sustainability initiatives increasingly shape brands’ operations

As consumers increasingly demand environmentally-friendly business practices, luxury hotels are earning headlines for adopting new procedures to make their operations more sustainable. Most notably, companies are eliminating single-use plastics in guest rooms and restaurants in an effort to reduce plastic waste.

Hotels and guests alike prioritise social media

With social media becoming an increasingly important tool for consumers’ to discover luxury hotels and travel destinations, luxury hoteliers are not only prioritising their social media presence, but also specifically designing hotels in order to pique the interest of social media-savvy consumers. Many luxury hotel brands, including Four Seasons, not only have social media accounts for their entire brand, but also separate accounts for each of their individual outlets, in order to further promote individual hotels’ features as well as those of the surrounding destination.

COMPETITIVE LANDSCAPE

Marriott continues to lead with strong portfolio of brands

Marriott International Inc continued to lead luxury hotels in the US, earning over USD5 billion more in sales than its second-ranked competitor, InterContinental Hotels Group Plc, thanks to its vast portfolio of brands including The Ritz-Carlton, Autograph Collection and JW Marriott. Following its 2016 purchase of Starwood Hotels & Resorts Worldwide, owner of luxury hotel brands including St Regis, The Luxury Collection and W, Marriott successfully merged its own loyalty programme with that of both Starwood’s and Marriott’s own Ritz-Carlton brand, naming the programme Marriott Bonvoy in February 2019.

Home sharing platforms move into the luxury space

Largely popularised by Airbnb, the rise of home sharing continues to present both challenges and opportunities for luxury hotel operators, as more and more consumers become attracted to the localised experiences and cost savings that can be offered through short-term rentals. In order to court more luxury consumers, Airbnb launched Airbnb Luxe in June 2019, a new rental tier expanding Airbnb’s offerings to include 2,000 high-end homes and villas, with the average listing offered at USD2,000 per night.

Luxury wellness travel presents opportunities

As the global health and wellness trend continues to shape consumer behaviour, luxury hoteliers are finding opportunities in courting wellness-minded consumers by adding a plethora of offerings including fitness options, healthy menus, additional spa treatments and opportunities for digital detoxes. With more affluent consumers than ever reporting high levels of stress and mental health concerns, luxury hotels are differentiating themselves through their wellness offerings, seeking to attract different types of wellness-concerned consumers.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Hotels (5-star plus) industry in USA with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Hotels (5-star plus) industry in USA, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Hotels (5-star plus) in USA market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Hotels (5-star plus) in USA?
What are the major brands in USA?
What is the rate of development for chained hotels vs independent hotels?
How are luxury hotels performing compared to mid-priced and budget hotels?
Is there an increase in hostels and campsites?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Travel and Tourism market research database

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Luxury Hotels in the US - Category analysis

HEADLINES

PROSPECTS

Hotels are becoming a key part of the destination for luxury travellers

Sustainability initiatives increasingly shape brands’ operations

Hotels and guests alike prioritise social media

COMPETITIVE LANDSCAPE

Marriott continues to lead with strong portfolio of brands

Home sharing platforms move into the luxury space

Luxury wellness travel presents opportunities

CATEGORY DATA

Table 1 Sales in Luxury Hotels: Value 2014-2019
Table 2 Sales in Luxury Hotels: % Value Growth 2014-2019
Table 3 Sales in Luxury Hotels by Country of Origin: % Value 2014-2019
Table 4 NBO Company Shares in Luxury Hotels: % Value 2014-2018
Table 5 LBN Brand Shares in Luxury Hotels: % Value 2015-2018
Table 6 Forecast Sales in Luxury Hotels: Value 2019-2024
Table 7 Forecast Sales in Luxury Hotels: % Value Growth 2019-2024

Luxury Goods in the US - Industry Overview

EXECUTIVE SUMMARY

The push for experiences over goods lifts luxury across categories

Consumers’ values increasingly shape brands’ actions

Luxury conglomerates dominate company rankings

E-commerce continues to grow, but luxury stores remain competitive

Forecast outlooks vary across categories, but remain strong despite slowdowns

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2014-2019

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2014-2019
Table 10 Sales of Luxury Goods by Category: % Value Growth 2014-2019
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
Table 12 NBO Company Shares of Luxury Goods: % Value 2014-2018
Table 13 LBN Brand Shares of Luxury Goods: % Value 2015-2018
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2019
Table 15 Forecast Sales of Luxury Goods by Category: Value 2019-2024
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024

Megatrends

Country Report

Luxury Hotels in the US

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Hotels are becoming a key part of the destination for luxury travellers

Sustainability initiatives increasingly shape brands’ operations

Hotels and guests alike prioritise social media

COMPETITIVE LANDSCAPE

Marriott continues to lead with strong portfolio of brands

Home sharing platforms move into the luxury space

Luxury wellness travel presents opportunities

Overview

Why buy this report?

SAMPLES

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Overview

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Table of Contents

Luxury Hotels in the US - Category analysis

HEADLINES

PROSPECTS

Hotels are becoming a key part of the destination for luxury travellers

Sustainability initiatives increasingly shape brands’ operations

Hotels and guests alike prioritise social media

COMPETITIVE LANDSCAPE

Marriott continues to lead with strong portfolio of brands

Home sharing platforms move into the luxury space

Luxury wellness travel presents opportunities

CATEGORY DATA

Luxury Goods in the US - Industry Overview

EXECUTIVE SUMMARY

The push for experiences over goods lifts luxury across categories

Consumers’ values increasingly shape brands’ actions

Luxury conglomerates dominate company rankings

E-commerce continues to grow, but luxury stores remain competitive

Forecast outlooks vary across categories, but remain strong despite slowdowns

MARKET INDICATORS

MARKET DATA

SOURCES

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