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Country Report

Luxury Jewellery in

Luxury Jewellery in Australia

13 pages, Feb 2018

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Lines continue to blur between real and costume jewellery

Luxury jewellery is to record marginally slower value growth at constant 2017 prices over the forecast period, compared to the review period. The slower performance can be attributed to a maturing category coupled with increasing competition.

Costume jewellery will continue to produce strongest growth

Luxury costume jewellery is expected to record marginally stronger value growth over the forecast period compared to luxury fine jewellery. Luxury costume jewellery will benefit from the blurring of lines between luxury costume and luxury fine jewellery, as the former tends to launch on-trend styles, designs and materials at a lower price point.

Internet retailing continues to grow

Internet retailing is expected to remain the fastest growing channel over the forecast period, with many luxury jewellery companies offering an established online presence as well as other features including blogs and membership programs. M-commerce will become increasingly important for luxury jewellery companies, with consumers researching and making purchases online on their mobile devices while on-the-go.

COMPETITIVE LANDSCAPE

Brands with heritage and high-quality products dominate

The most coveted brands in luxury jewellery are international, that have a strong heritage and quality offering. Luxury jewellery is a highly brand-driven category and consumers consider purchases in the category as an investment.

Swarovski is category leader

Swarovski continued to lead luxury jewellery in 2016 after taking over the leadership from Tiffany & Co in 2015. The latter opened a new flagship store in Sydney on the exclusive shopping strip of King St, created by a team of designer and architects.

Social media an important marketing channel

Social media has become an increasingly important channel for luxury jewellery companies to engage with consumers, particularly millennials. Most brands run active social media sites, with accounts through Facebook, Instagram, Twitter and YouTube.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Jewellery industry in Australia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Jewellery industry in Australia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Jewellery in Australia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Jewellery in Australia?
What are the major brands in Australia?
How dynamic is the growth of Luxury Jewellery internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

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Luxury Jewellery in Australia - Category analysis

HEADLINES

PROSPECTS

Lines continue to blur between real and costume jewellery

Costume jewellery will continue to produce strongest growth

Internet retailing continues to grow

COMPETITIVE LANDSCAPE

Brands with heritage and high-quality products dominate

Swarovski is category leader

Social media an important marketing channel

CATEGORY DATA

Table 1 Sales of Luxury Jewellery by Category: Value 2012-2017
Table 2 Sales of Luxury Jewellery by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Luxury Jewellery: % Value 2012-2016
Table 4 LBN Brand Shares of Luxury Jewellery: % Value 2013-2016
Table 5 Distribution of Luxury Jewellery by Format: % Value 2012-2017
Table 6 Forecast Sales of Luxury Jewellery by Category: Value 2017-2022
Table 7 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2017-2022

Luxury Goods in Australia - Industry Overview

EXECUTIVE SUMMARY

Luxury goods remains positive in 2017

Luxury brands target younger generation customers

International companies expand their bricks-and-mortar operations

Internet retailing is the fastest growing channel for many categories

Luxury goods will continue to experience growth over the forecast period

MARKET INDICATOR

Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022

Megatrends

Country Report

Luxury Jewellery in Australia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Lines continue to blur between real and costume jewellery

Costume jewellery will continue to produce strongest growth

Internet retailing continues to grow

COMPETITIVE LANDSCAPE

Brands with heritage and high-quality products dominate

Swarovski is category leader

Social media an important marketing channel

Overview

Why buy this report?

Samples (FAQs about samples)

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Table of Contents

Luxury Jewellery in Australia - Category analysis

HEADLINES

PROSPECTS

Lines continue to blur between real and costume jewellery

Costume jewellery will continue to produce strongest growth

Internet retailing continues to grow

COMPETITIVE LANDSCAPE

Brands with heritage and high-quality products dominate

Swarovski is category leader

Social media an important marketing channel

CATEGORY DATA

Luxury Goods in Australia - Industry Overview

EXECUTIVE SUMMARY

Luxury goods remains positive in 2017

Luxury brands target younger generation customers

International companies expand their bricks-and-mortar operations

Internet retailing is the fastest growing channel for many categories

Luxury goods will continue to experience growth over the forecast period

MARKET INDICATOR

MARKET DATA

SOURCES

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