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Learn moreJan 2021
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In the beginning of 2020, luxury portable consumer electronics continued to benefit from a high level of international tourism. Wealthy tourists, especially those from China, are a key consumer base for products in luxury portable consumer electronics, and the high level of tourism at the beginning of the year favoured this category.
After French national lockdown measures came to an end in May 2020, brand owners in luxury portable consumer electronics began to reopen their retail outlets. Even though outlets were permitted to reopen, however, sales were extremely slow to pick up as the flow of foreign visitors remained extremely low, especially when it came to non-European tourists.
Luxury mobile phones suffered a more significant decline than luxury wearables in 2020, which is consistent with the downwards trend established in the review period. Declining interest in luxury mobile phones has been exacerbated by Vertu’s bankruptcy and disappearance from the category sending negative signals to the luxury phone industry and limiting its potential to bounce back.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Luxury Portable Consumer Electronics industry in France with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Luxury Portable Consumer Electronics industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.