The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreFeb 2020
US$990Added to Cart
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
With connectivity becoming an increasingly important feature of consumers’ everyday lives, and rising numbers of consumers staying connected to more than one device, India is seeing a surge in demand for smart wearables. Meanwhile, devices such as smartphones are making watches obsolete in terms of pure functionality.
While consumers of luxury portable consumer electronics might be expected to be more tech savvy and, therefore, willing to engage in e-commerce than other luxury consumers, store-based retailing continues to dominate sales in the category. Most consumers purchasing luxury mobile phones or smart wearables still strongly believe in viewing, feeling and experiencing these high-ticket items, as well as discussing them with experienced staff, in a store before making a purchase.
Luxury mobile phones have struggled to gain traction in India, as in other markets, because technology and functionality are the key factors in determining product choice and, indeed, prestige, when it comes to mobile phones, rather than the use of materials such as diamonds and precious metals. Focusing on strong technological innovation, companies such as Apple and Samsung have succeeded in appealing to aspirational and affluent buyers more than brands such as Louis Vuitton.
With a varied portfolio, LVMH Watch & Jewellery India is the leading player in luxury portable consumer electronics. The company launched its second generation smartwatch, Tambour Horizon, in 2019.
Swiss luxury watchmaker, Hublot, opened its first stand-alone store in India in 2019. Located at the Palladium Mall in Mumbai, a well-known luxury shopping destination, the boutique sells both luxury timepieces and smartwatches.
Multi-brand outlets such as Ethos Watch Boutique, which sell both watches and smart wearables, are helping to deepen the penetration of luxury wearables in the Indian market. In the latter part of the review period, Ethos Watch Boutique notably extended the range of brands on offer in its stores across India through exclusive retail partnerships with major global brands, further increasing consumer access to luxury timepieces and luxury wearables.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Delivery
Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Luxury Portable Consumer Electronics industry in India with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Luxury Portable Consumer Electronics industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.
The Luxury Portable Consumer Electronics in India market research report includes:
Our market research reports answer questions such as:
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.