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Country Report
Luxury Portable Consumer Electronics in the United Arab Emirates
Feb 2019
US$990Added to Cart
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Executive Summary
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
PROSPECTS
Sales continue to fall due to narrow product ranges
Luxury portable consumer electronics current retail value sales continued to decline in 2018, with luxury mobile phones now virtually non-existent. This can mainly be attributed to the unavailability of products from dominant player Vertu since becoming bankrupt in the first half of 2017.
Strong competition from non-luxury portable electronics
Non-luxury portable consumer electronics like single-designer-developed products (mainly from Apple) continue to limit demand for luxury products. These non-luxury portable devices are plated with gold or other precious metals and are encrusted with diamonds or other precious stones.
Shift towards personalisation
Capacity to offer a higher level of personalisation, as well as unique experiences instead of technological advancements, will remain limited in luxury electronic gadgets. It is increasingly difficult to promote the exclusivity of these products as a unique selling point, thus limiting growth.
COMPETITIVE LANDSCAPE
Non-luxury brands partnering with luxury brands
Smartphone penetration remains high in the United Arab Emirates, with sales being dominated by non-luxury brands. International players dominate sales, with consumers spending on well-established global brands like Apple and Samsung when it comes to portable consumer goods.
Innovation key to future success
Over the coming years, new product innovation will be key to success and attracting new customers to this area. Examples of recent innovative launches include TAG Heuer Connected, Apple Hermès iWatch and Tag Heuer connected modular 45.
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Overview
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Overview
Discover the latest market trends and uncover sources of future market growth for the Luxury Portable Consumer Electronics industry in United Arab Emirates with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Luxury Portable Consumer Electronics industry in United Arab Emirates, our research will save you time and money while empowering you to make informed, profitable decisions.
The Luxury Portable Consumer Electronics in United Arab Emirates market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Luxury Portable Consumer Electronics in United Arab Emirates?
- What are the major brands in United Arab Emirates?
- How dynamic is the growth of Luxury Portable Consumer Electronics internet sales?
- What is driving growth?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply function
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Request more informationWhy buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
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Complete Catalogue
Country Reports
- Luxury Portable Consumer Electronics in Argentina | Feb 2019
- Luxury Portable Consumer Electronics in Australia | Feb 2019
- Luxury Portable Consumer Electronics in Brazil | Feb 2019
- Luxury Portable Consumer Electronics in Canada | Feb 2019
- Luxury Portable Consumer Electronics in China | Feb 2019
- Luxury Portable Consumer Electronics in France | Feb 2019
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- Luxury Portable Consumer Electronics in Hong Kong, China | Feb 2019
- Luxury Portable Consumer Electronics in India | Feb 2019
- Luxury Portable Consumer Electronics in Indonesia | Feb 2019
- Luxury Portable Consumer Electronics in Italy | Feb 2019
- Luxury Portable Consumer Electronics in Japan | Feb 2019
- Luxury Portable Consumer Electronics in Malaysia | Feb 2019
- Luxury Portable Consumer Electronics in Mexico | Feb 2019
- Luxury Portable Consumer Electronics in Poland | Feb 2019
- Luxury Portable Consumer Electronics in Romania | Feb 2019
- Luxury Portable Consumer Electronics in Russia | Feb 2019
- Luxury Portable Consumer Electronics in Singapore | Feb 2019
- Luxury Portable Consumer Electronics in South Africa | Feb 2019
- Luxury Portable Consumer Electronics in South Korea | Feb 2019
- Luxury Portable Consumer Electronics in Spain | Feb 2019
- Luxury Portable Consumer Electronics in Sweden | Feb 2019
- Luxury Portable Consumer Electronics in Switzerland | Feb 2019
- Luxury Portable Consumer Electronics in Taiwan | Feb 2019
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- Luxury Portable Consumer Electronics in the US | Feb 2019
- Luxury Portable Consumer Electronics in Turkey | Feb 2019
- Luxury Portable Consumer Electronics in Ukraine | Feb 2019