Despite the emergence of the pandemic and financial uncertainty in 2020, demand for luxury wearables continued to grow in the United Arab Emirates. Many residents and tourists consider luxury gadgets such as timepieces to be an investment, and therefore in 2021, with international border closures as countries such as India faced a second wave, many affluent consumers from this source country temporarily relocated to the United Arab Emirates as a safe option.
An increasing number of manufacturers are focusing on launching luxury wearables which incorporate features and apps, supported by a greater return to travel, and which offer a more luxury overall experience. These additions can help add value to a piece.
For the fourth consecutive year, luxury wearables is predicted to record the most dynamic growth rates in 2021, driven by strengthening health and wellness trends. This is encouraging further collaborations between fitness wearables and luxury brands, a concept led by Apple and Hermès.
Connectivity is an area where luxury brands will further innovate due to competition from players such as Apple and Samsung, which offer a wide range of health and fitness features. Luxury portable consumer electronics has witnessed particularly impressive growth and share gain through e-commerce during the pandemic, with this channel likely to gain further penetration over the forecast period, as consumers become more confident with purchasing luxury wearables online.
An increasing number of manufacturers will likely launch luxury wearables in the United Arab Emirates over the forecast period, given its small size and further potential for growth. With the launch of Expo 2020, international tourists are returning.
Expo 2020 is likely to attract greater investment in United Arab Emirates along with the country’s Vision 2030. This offers an opportunity for luxury brands to enter the United Arab Emirates over the forecast period.
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Understand the latest market trends and future growth opportunities for the Luxury Portable Consumer Electronics industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Luxury portable consumer electronics include luxury mobile phones, luxury MP3 players and luxury wearables.
See All of Our DefinitionsThis report originates from Passport, our Luxury Portable Consumer Electronics research and analysis database.
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