Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Luxury Portable Consumer Electronics in

Luxury Portable Consumer Electronics in Turkey

Jan 2021

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Domestic expenditure shields luxury portable consumer electronics from the worst impacts of COVID-19 in 2020

Following double-digit value growth in 2019, sales of luxury portable consumer electronics were hit hard by the spread of the COVID-19 pandemic in 2020. Despite this, Turkey was expected to record a less severe decline in sales compared to other countries, due largely to the overwhelming dominance of domestic retail expenditure for products in this category.

Further blurring between luxury wearables and luxury timepieces in 2020

Towards the end of the review period, the increasing activities of the manufacturers of wearables, sportswear and watches led to a blurring of the competitive lines between these, and luxury timepieces. Electronic wearables have thus remained a threat to luxury timepieces, although growing from a low base.

Stronger focus on health and wellness in wake of COVID-19 pandemic fuels demand for luxury activity wearables

An increased focus on health and wellness in 2020 stemming from the spread of COVID-19 is likely to further increase the size of the consumer base for products such as luxury activity wearables. Running and other sports were already growing in popularity at the end of the review period as Turkish consumers increasingly sought to adopt a healthier lifestyle.

Files are delivered directly into your account within a few minutes of purchase.

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery

Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Portable Consumer Electronics industry in Turkey with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Portable Consumer Electronics industry in Turkey, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Portable Consumer Electronics in Turkey market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Portable Consumer Electronics in Turkey?
What are the major brands in Turkey?
How dynamic is the growth of Luxury Portable Consumer Electronics internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

Want to find out more about this report?

Request more information

Luxury Portable Consumer Electronics in Turkey - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Domestic expenditure shields luxury portable consumer electronics from the worst impacts of COVID-19 in 2020

Further blurring between luxury wearables and luxury timepieces in 2020

Stronger focus on health and wellness in wake of COVID-19 pandemic fuels demand for luxury activity wearables

RECOVERY AND OPPORTUNITIES

Above-average value growth for luxury portable consumer electronics over the forecast period

Luxury mobile phones set to become a mainly niche area attracting high-value consumers

Luxury wearables set to drive growth with new high-tech fashionable products

CATEGORY DATA

Table 1 Sales of Luxury Portable Consumer Electronics by Category: Value 2015-2020
Table 2 Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Luxury Portable Consumer Electronics: % Value 2015-2019
Table 4 LBN Brand Shares of Luxury Portable Consumer Electronics: % Value 2016-2019
Table 5 Distribution of Luxury Portable Consumer Electronics by Format: % Value 2015-2020
Table 6 Forecast Sales of Luxury Portable Consumer Electronics by Category: Value 2020-2025
Table 7 Forecast Sales of Luxury Portable Consumer Electronics by Category: % Value Growth 2020-2025

Luxury Goods in Turkey - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on luxury goods

COVID-19 country impact

Company response

Retailing shift

What next for luxury goods?

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2015-2020

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2015-2020
Table 10 Sales of Luxury Goods by Category: % Value Growth 2015-2020
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2015-2020
Table 12 NBO Company Shares of Luxury Goods: % Value 2015-2019
Table 13 LBN Brand Shares of Luxury Goods: % Value 2016-2019
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2020
Table 15 Forecast Sales of Luxury Goods by Category: Value 2020-2025
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2020-2025

Megatrends

Country Report

Luxury Portable Consumer Electronics in Turkey

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Domestic expenditure shields luxury portable consumer electronics from the worst impacts of COVID-19 in 2020

Further blurring between luxury wearables and luxury timepieces in 2020

Stronger focus on health and wellness in wake of COVID-19 pandemic fuels demand for luxury activity wearables

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Luxury Portable Consumer Electronics in Turkey - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Domestic expenditure shields luxury portable consumer electronics from the worst impacts of COVID-19 in 2020

Further blurring between luxury wearables and luxury timepieces in 2020

Stronger focus on health and wellness in wake of COVID-19 pandemic fuels demand for luxury activity wearables

RECOVERY AND OPPORTUNITIES

Above-average value growth for luxury portable consumer electronics over the forecast period

Luxury mobile phones set to become a mainly niche area attracting high-value consumers

Luxury wearables set to drive growth with new high-tech fashionable products

CATEGORY DATA

Luxury Goods in Turkey - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on luxury goods

COVID-19 country impact

Company response

Retailing shift

What next for luxury goods?

MARKET INDICATORS

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Company Reports