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Country Report

Luxury Timepieces in

Luxury Timepieces in Japan

15 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Luxury timepieces posts growth in 2017, but a potential threat emerges

In 2017, luxury timepieces in Japan recovered from the sharp decline seen in 2016 due to the drop in purchases by foreign travellers, especially from China. This was a result of the introduction of high customs duties for products purchased outside China, affecting sales of luxury timepieces.

Purchases by wealthy Japanese consumers

Aside from wealthy international travellers, who contribute significantly to sales, sales of luxury timepieces are also driven by wealthy Japanese consumers, who value high-end watches as a symbol of their status and proof of their credibility in business. Also, it is significant that young successful businesspersons are actively purchasing products with premium prices, including luxury timepieces.

Distribution patterns

Luxury timepieces are mainly sold in stand-alone stores or department stores. Internet retailing is expected to grow only slowly over the forecast period.

COMPETITIVE LANDSCAPE

Players struggle to increase sales

Players are struggling to find a way to increase their sales in Japan. After losing wealthy Chinese consumers, who used to be willing to purchase luxury timepieces, players shifted their focus to wealthy male and female executives and successful young entrepreneurs.

The development of domestic brands

International brands continued to have a strong presence in luxury timepieces in Japan in 2017. Domestic manufacturer Citizen announced the opening of a flagship store in the UK to sell its luxury brand Grand Seiko, with the aim of appealing with its luxury watches both inside and outside Japan.

Players introduce new models

Luxury timepieces are popular amongst both men and women, whilst the average unit price tends to be higher in men’s watches. With the tendency of male consumers to purchase multiple pieces, companies actively introduce new products.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Timepieces industry in Japan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Timepieces industry in Japan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Timepieces in Japan market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Timepieces in Japan?
What are the major brands in Japan?
How dynamic is the growth of Luxury Timepieces internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

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Luxury Timepieces in Japan - Category analysis

HEADLINES

PROSPECTS

Luxury timepieces posts growth in 2017, but a potential threat emerges

Purchases by wealthy Japanese consumers

Distribution patterns

COMPETITIVE LANDSCAPE

Players struggle to increase sales

The development of domestic brands

Players introduce new models

CATEGORY DATA

Table 1 Sales of Luxury Timepieces by Category: Value 2012-2017
Table 2 Sales of Luxury Timepieces by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Luxury Timepieces: % Value 2012-2016
Table 4 LBN Brand Shares of Luxury Timepieces: % Value 2013-2016
Table 5 Distribution of Luxury Timepieces by Format: % Value 2012-2017
Table 6 Forecast Sales of Luxury Timepieces by Category: Value 2017-2022
Table 7 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2017-2022

Luxury Goods in Japan - Industry Overview

EXECUTIVE SUMMARY

The influence of tourist spending on luxury goods

Inbound tourists actively spend on luxury goods in 2017, due to the reinforcement of infrastructure in major cities

Young affluent Japanese consumers in their 30s and 40s become a significant consumer group

Retailers shift to focus on stand-alone and online stores, yet department stores remain popular

The influx of tourists is expected to boost the supply and sales of luxury goods

MARKET INDICATOR

Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022

Megatrends

Country Report

Luxury Timepieces in Japan

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Luxury timepieces posts growth in 2017, but a potential threat emerges

Purchases by wealthy Japanese consumers

Distribution patterns

COMPETITIVE LANDSCAPE

Players struggle to increase sales

The development of domestic brands

Players introduce new models

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Luxury Timepieces in Japan - Category analysis

HEADLINES

PROSPECTS

Luxury timepieces posts growth in 2017, but a potential threat emerges

Purchases by wealthy Japanese consumers

Distribution patterns

COMPETITIVE LANDSCAPE

Players struggle to increase sales

The development of domestic brands

Players introduce new models

CATEGORY DATA

Luxury Goods in Japan - Industry Overview

EXECUTIVE SUMMARY

The influence of tourist spending on luxury goods

Inbound tourists actively spend on luxury goods in 2017, due to the reinforcement of infrastructure in major cities

Young affluent Japanese consumers in their 30s and 40s become a significant consumer group

Retailers shift to focus on stand-alone and online stores, yet department stores remain popular

The influx of tourists is expected to boost the supply and sales of luxury goods

MARKET INDICATOR

MARKET DATA

SOURCES

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